Wensi Ying

• Collaborated with Dr. Dan Zhang at School of Information Engineering, facilitating effective communication between students and professor

to create optimal learning environment

• Participated in various aspects of academic support including data recording and technology management
• Immersed in highly stimulating academic atmosphere, gaining insights into intricacies of academic research processes while refining

critical analysis skills

• Maintained high standards in academic pursuits, ensuring accuracy, precision and adherence to academic protocols

• Contributed to development processes for highly anticipated album release of popular hip-hop Chinese performer
• Supported marketing department with research, data collection and statistical analysis initiatives to extract key insights aligned with promotions objectives
• Compiled, analyzed and organized streaming data from relevant music platforms to gain insights into target users' playing histories and most-listened-to artists
• Explored multiple information channels to determine key factors of mainstream hip-hop industry including consumers' current preferences, marketing techniques and music production characteristics
• Researched, designed and coordinated multimedia platform distribution requirements and marketing content, ensuring strategic plans, materials and implementation timeframes
• Assisted with organizing and managing processes and publicity content for album release to maximize promotional impact

• Analyzed incoming data, recording observations, patterns and correlations to support marketing operations
• Maintained data security by adhering to corporate procedures when uploading and transmitting information
• Assisted with product inspections by reviewing production processes, conducting quality control measures and developing maintenance reports
• Detected and resolved production issues with relevant and efficient solutions to prevent operational disruptions