Wendy Tepley
Raleigh,North Carolina
Summary
Passionate and accomplished digital marketer with track record of success in campaign development and execution. Possesses entrepreneurial spirit, deep understanding of market trends, and keen eye for growth opportunities.
Overview
44
44
years of professional experience
Work History
Co-founder/Digital Marketing Expert
BOS Digital/Bos Klein
2013.03 - 2023.03
- Established foundational processes for business operations.
- Developed marketing materials and campaigns to boost brand awareness and customer engagement.
- Identified business development challenges and customer concerns for proactive resolution.
- Conducted target market research to discover customer needs and analyze competitor trends.
- Networked with other businesses and customers to increase sales opportunities and contacts.
- Directed market expansions to propel business forward, meet changing customer needs.
- Aligned organizational objectives with company mission to increase business growth and integrate work strategies.
- Evaluated suppliers to maintain cost controls and improve operations.
- Introduced new methods, practices, and systems to reduce turnaround time.
- Set, enforced, and optimized internal policies to maintain responsiveness to demands.
- Managed financial operations and investments to maximize profits and minimize costs.
- Improved operational efficiencies to reduce costs and improve productivity.
- Created and maintained customer-centric culture to drive customer satisfaction and expand customer base.
- Established and maintained strong relationships with customers, vendors and strategic partners.
- Managed financial, operational and human resources to optimize business performance.
- Collaborated with legal, accounting and other professional teams to review and maintain compliance with regulations.
- Cultivated company-wide culture of innovation and collaboration.
- Analyzed industry trends and tracked competitor activities to inform decision making.
- Maintained P&L and shouldered corporate fiscal responsibility.
- Shaped solutions and approaches by leveraging trends in customer marketplaces and industries.
- Directed technological improvements, reducing waste and business bottlenecks.
Office Manager
Willowtec
2009.06 - 2012.07
- Maintained computer and physical filing systems.
- Maintained positive customer relations by addressing problems head-on and implementing successful corrective actions.
- Handled all invoice, collections, and banking.
Executive Assistant
SchoolHeart
2006.02 - 2009.06
- Used advanced software to prepare documents, reports, and presentations.
- Updated and maintained confidential databases and records.
- Worked with senior management to initiate new projects and assist in various processes.
- Coordinated events and worked on ad hoc projects.
Interior Designer
Self-employed
1981.10 - 1987.08
- Designed floor plans, elevations, 3D perspective views, and material boards for review and presentation.
- Developed space planning concepts, color palette selections, and textile presentations.
- Determined personalized needs, tastes and design preferences through thorough client consultations.
- Illustrated visual concepts during client presentations through detailed plans and sketches.
- Defined space requirements from schematic design to construction phase and installation.
- Specified appropriate products and materials to meet project objectives and design scheme.
Architect Liaison
Herman Miller
1981.01 - 1981.10
- Conducted educational sessions with local architectural firms to familiarize them with the benefits and features of products.
- Determined project costs and made adjustments to keep projects within budget.
- Evaluated project requirements to identify and mitigate risks.
- Maintained quality control standards and procedures for accurate and precise measurements, illustrations and documentation.
Interior Designer
Buro Decor
1979.05 - 1981.01
- Designed floor plans, elevations, 3D perspective views, and material boards for review and presentation.
- Determined personalized needs, tastes and design preferences through thorough client consultations.
- Illustrated visual concepts during client presentations through detailed plans and sketches.
- Defined space requirements from schematic design to construction phase and installation.
- Participated in furniture selection and documentation of specifications.
- Developed key client relationships, providing design solutions that met needs and budgets without compromising quality or design intent.
- Specified appropriate products and materials to meet project objectives and design scheme.
- Prepared product and layout documents implementing diverse design concepts.
- Interfaced effectively with contractors and vendors to resolve issues and discuss ideas.
- Oversaw installation of finishes, furniture and other design elements to control final product.
- Selected furniture, lighting and accessories to enhance design concepts.
- Presented design proposals to clients to establish clear project expectations and goals.
- Conducted client consultations to understand requirements and preferences.
- Collaborated with contractors and suppliers for smooth execution of design plans.
Education
Associate of Arts - Interior Design
Dawson College
Montreal, QC05.1979
Skills
- Creative Thinking
- Innovation Skills
- Networking Abilities
- Organizational Skills
- Leadership Abilities
- Problem Solving
- Marketing Strategy
- Project Management
- Technical Proficiency in Adobe Creative, Canva, Microsoft, Google, Wordpress, CRM's, Marketing Automation Systems
- Industry Knowledge of Social Media Management, Email Marketing, Blog Writing, Paid Advertising, SEO, Web Development
- Financial Management
- Small Business Operations
- Financial Administration
- Report Generation
- Process Improvement
- Brand Management
Languages
French
Full Professional
Timeline
Co-founder/Digital Marketing Expert
BOS Digital/Bos Klein
2013.03 - 2023.03
Office Manager
Willowtec
2009.06 - 2012.07
Executive Assistant
SchoolHeart
2006.02 - 2009.06
Interior Designer
Self-employed
1981.10 - 1987.08
Architect Liaison
Herman Miller
1981.01 - 1981.10
Interior Designer
Buro Decor
1979.05 - 1981.01
Associate of Arts - Interior Design
Dawson College
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