Weiyue Ma

Multilingual specialist with advanced training in Middle Eastern history, cultural analysis, and cross-regional communication. Proven expertise in translating Arabic and Persian primary texts, facilitating cross-cultural understanding, and providing valuable insights into consumer behavior and identity formation throughout the Middle East. Lived experience in Jordan fosters deep familiarity with Gulf, Levantine, Iranian, and Turkish cultural norms, enabling effective engagement in diverse contexts. Committed to leveraging this unique skill set to foster meaningful connections and drive impactful outcomes in multicultural environments.

• Provided informal Arabic tutoring for Chinese students, focusing on grammar, pronunciation, and cultural context.
• Assisted Persian and Arab diaspora communities with language learning and intercultural communication.
• Supported peers with multilingual research involving Arabic, Persian, Turkish, Chinese, and English sources.

• Applied multilingual communication and cultural awareness to facilitate everyday commercial interactions in Arabic, Persian, Turkish, and Mandarin, demonstrating practical cross-cultural negotiation competence without relying on formal employment settings.
• Analyzed recurring communication failures faced by Chinese companies operating in Middle Eastern markets, including weak alignment with local social norms, inadequate responsiveness to religious, cultural, and sectarian sensitivities, and misjudgment of public sentiment during PR incidents.
• Able to translate these insights into actionable guidance for improving market positioning, trust-building, and local engagement strategies.

• Translated Arabic and Persian primary documents into English for academic peers, ensuring linguistic precision and cultural nuance.
• Assisted students in understanding religious, sectarian, and ethnic diversity across the Middle East.
• Provided informal interpretation between Mandarin, Arabic, and Persian speakers in academic and community settings.

• Lived and studied in Jordan, gaining firsthand experience with Levantine language, religious life, and social structure.
• Engaged with Middle Eastern and Central Asian diaspora communities in Canada, observing generational and cultural shifts.
• Traveled extensively across Middle Eastern countries, developing a grounded understanding of local norms and consumer behavior.