Waters Riley
Sacramento
Summary
Creative Content Creator, Video Editor, and Livestream Host with 4 years of experience building an engaged online community through original video content and live broadcasts. Grew TikTok to 94,000 followers and Youtube to 1,080 subscribers through consistent content creation, audience engagement, trend analysis, and video editing. Experienced in creating short-form content from concept to publication, live stream production, and community management. Passionate about bringing creativity, collaboration, and social media expertise to an Assistant Content Creator role.
Overview
6
6
years of professional experience
Work History
Independent Content Creator
Wawa Baby
Sacramento, CA
01.2023 - Current
- Produced and edited original short-form video content for TikTok and other social platforms.
- Hosted regular livestreams, engaging viewers through real-time conversations and interactive content.
- Planned content ideas around trends while maintaining a consistent posting schedule
- Edited videos with attention to pacing, captions, audio and audience retention.
- Monitored content performance and adjusted creative strategies based on engagement.
- Built experience in personal branding, community management, and digital storytelling.
Family Caregiver
Self-employed
Los Angeles, CA
02.2020 - 07.2025
- Served as the primary caregiver for a family member during prolonged illness.
- Managed schedules, anointments, medications, and daily responsibilities.
- Developed strong organization, adaptability, communication, and problem-solving skills while balancing complex daily tasks.
Delivery Driver
Uber Eats
Los Angeles, CA
02.2021 - 03.2022
- Delivered excellent customer service while managing deliveries efficiently.
- Maintained reliability, time management, and independent problem-solving in fast-paced environment.
Education
Bachelor of Science - Marketing
University of Missouri Kansas City
Kansas City, MO04.2014
Skills
- Video editing
- Audience engagement
- Content strategy
- Social media marketing
- Social media management
- Brand development
Timeline
Independent Content Creator
Wawa Baby
01.2023 - Current
Delivery Driver
Uber Eats
02.2021 - 03.2022
Family Caregiver
Self-employed
02.2020 - 07.2025
Bachelor of Science - Marketing
University of Missouri Kansas City