Summary
Overview
Work History
Education
Skills
Timeline
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Vrinda Arora

Edmonton,Canada

Summary

Dynamic sales professional with a proven track record at Star Building Materials, excelling in sales coordination and customer service. Achieved 100% revenue targets and enhanced client relationships through effective communication and meticulous project management. Skilled in estimation accuracy and Salesforce, driving results and fostering team success.

Overview

9
9
years of professional experience

Work History

Sales Coordinator/Administrator

Star Building Materials - Qualico Company
Edmonton, Canada
11.2024 - Current
  • Facilitated coordination of estimates, orders, contract quotes, order changes, and delivery dates with customers and Sales Representative/Account Manager.
  • Facilitating the resolution of billing, invoicing, and collection issues for the Accounting and Credit departments.
  • Support sales team in proposal and bid preparation, including proposal composition.
  • Handled incoming calls and correspondences, ensuring comprehensive project records are maintained from initiation through completion, and prepared and delivered precise reports to support project and billing activities.
  • Coordinated with the estimating team to guarantee precise quoting.
  • Maintain uniform formatting across all proposal submissions, and perform thorough reviews to uphold standards.
  • Collaborate closely with the sales team and site supervisors to write up sales orders and ensure smooth delivery to clients.
  • Lead the bid submission process, facilitating clear communication, and acting as a single point of contact among the client, sales, and the estimating team.
  • Developed workflow presentations to guide the team through the onboarding phase during the initial months.
  • Provided prompt assistance to clients in fulfilling their building material requirements.

Estimator

DuraBuilt Doors and Windows
Edmonton, Canada
06.2023 - 11.2024
  • Provided comprehensive and accurate take-offs from drawings, specifications and related documents for residential projects.
  • Performed meticulous checks on quotes to ensure accuracy, aligning precise estimates with customer specifications, thus eliminating discrepancies and upholding quality.
  • Managed the end-to-end operational process in CX, from order receipt to purchase order verification and order placement, ensuring 100% accuracy and timely execution for every order.
  • Coordinated communication between cross-functional teams, including Sales, IT, Shipping, Accounting, Production, and customers, to ensure seamless product delivery and promptly resolve any issues that arose.
  • Proactively identified and resolved discrepancies, such as credits and no-charge items, by analyzing underlying issues to ensure quotes were sent out with 100% accuracy.
  • Cultivated strong relationships with clients, promptly addressing and responding to their inquiries to ensure positive experiences.
  • Conducted comprehensive training for new team members, covering product knowledge and software proficiency on Salesforce, CRM etc to ensure they were fully equipped for success.
  • Developed detailed Excel sheets, presentations, and reports for management to track team performance.

Business Development Manager

TreisTek India Pvt Ltd
Bengaluru, India
06.2020 - 04.2023
  • Created and implemented effective sales strategies, managing the sales pipeline from lead generation to deal closure within the AEC industry.
  • Developed and delivered presentations and proposals to potential clients, effectively highlighting the benefits and value of products and services.
  • Managed and closed high-value deals.
  • Led complete project management and coordination with cross-functional teams, ensuring smooth project delivery within stipulated timelines.
  • Spearheaded the revenue team within 6 months, resulting in exponential sales growth from 20% to 60%.
  • Built and maintained relationships with key decision-makers in the construction industry.
  • Supported the BIM production team in understanding client requirements and project specifications for successful project execution.
  • Regularly communicated project progress to clients and solicited feedback for an enhanced experience.
  • Embraced changes quickly and supported the team in improving productivity.
  • Mentored and guided team members and new joiners.

Marketing & Sales Manager

Franchise India Brands Limited
Bengaluru, India
05.2018 - 04.2020
  • Recognized as the highest revenue contributor in the team
  • Achieved 100% revenue target for two consecutive years and increased sales for the BD division by 40%.
  • Acted as a single point of contact for key stakeholders, effectively managing client relationships, through regular communication, and ensuring client retention.
  • Executed campaigns, used paid channels to generate leads.
  • Translated complex brand strategies into actionable brand plans within allocated budget requirements.
  • Led alignment of business processes with CRM objectives, reviewing them for agility and scalability, and formulating standard operating procedures for efficient and effective business execution.
  • Created innovative content for marketing campaigns, mailers, and blogs.

Assistant Manager

Sphere Travel Media and Exhibitions
Bengaluru, India
07.2017 - 11.2017
  • Strategized growth by selling exhibition space to clients across various industries and providing insights on new business opportunities.
  • Identified prospective clients, capitalizing on leads through extensive research in national and international markets.
  • Maintained and created a constant pipeline, resulting in the achievement of sales goals for two consecutive events.
  • Managed the entire sales cycle from lead generation to negotiation and closure.
  • Delivered presentations articulating the benefits of products and services.

Management Trainee

HDFC Asset Management Co. Ltd
Bengaluru, India
04.2016 - 05.2017
  • Conducted thorough risk profiling of clients and recommended suitable investment products.
  • Provided consultation to clients on effective management of their investment portfolio, understanding their risk appetite and supporting them in efficiently managing their assets and liabilities.
  • Handled mutual fund operations, providing sales support for both corporate and retail investors, resulting in increased sales.
  • Engaged with corporate clients, understanding their needs, and suggesting innovative solutions by designing customized corporate propositions for various debt-related products.
  • Managed branch operations, services, and worked with direct investor walk-ins.

Education

MBA - Sales And Marketing

ICFAI Business School
India
06-2016

Skills

  • Sales coordination
  • Estimation Accuracy
  • Customer service
  • Sales forecasting
  • Negotiator
  • Customer experience
  • Communication skills
  • Project management
  • Cost estimating
  • Attention to detail
  • Salesforce
  • SupplyPro

Timeline

Sales Coordinator/Administrator

Star Building Materials - Qualico Company
11.2024 - Current

Estimator

DuraBuilt Doors and Windows
06.2023 - 11.2024

Business Development Manager

TreisTek India Pvt Ltd
06.2020 - 04.2023

Marketing & Sales Manager

Franchise India Brands Limited
05.2018 - 04.2020

Assistant Manager

Sphere Travel Media and Exhibitions
07.2017 - 11.2017

Management Trainee

HDFC Asset Management Co. Ltd
04.2016 - 05.2017

MBA - Sales And Marketing

ICFAI Business School
Vrinda Arora