Vishvesh Upadhyay
Marketing Professional
North York,ON
Summary
Dedicated Marketing professional with history of meeting company goals utilizing consistent and organized practices. Skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand.
Overview
4
4
years of professional experience
1
1
year of post-secondary education
Work History
Marketing Operations Analyst
Star Employment
North York, Canada
03.2022 - Current
- Manage technical aspects of key marketing systems (marketing automation, CRM - Pipedrive) used to generate, distribute, and report on leads
- Establish and maintain scalable processes that ensure best practices in campaign and lead management
- Create and maintain metrics reports on marketing and sales activities and effectiveness and business impact
- Train interns/ new candidates in using various marketing strategies and platforms
- Monitor campaigns to optimize performance based on industry best practices
- Provide recommendations that enhance future campaign performance and measurement
- Increased candidates requirements requests by 10%
- Created professional business correspondence, spreadsheets and presentations.
- Recommended performance improvements based on KPI analysis.
Marketing & Sales Representative
Freedom Mobiles – Connexions Telecom Ltd
Ottawa, Canada
12.2020 - 10.2021
- Led integrated direct –to-consumer marketing initiatives
- Gave walk-ins and customers, best deals on Mobile phones and service plans
- Revitalized product revenues to over $25,000 in month
- Contribute to store profitability and increase store traffic by developing and executing retail marketing plans
- Provide strategic category recommendations and develop seasonal and every day merchandise matrix across Retail channels to guide SKU development and to meet sales and profit goals
- Managing inventory of store and keeping track on sales report.
- Exceeded goals for new accounts in single sales cycle.
- Set up calendar with customer birthdays and other special events for personal touch.
Sales & Marketing Coordinator
Trend Innovation
Montreal, Canada
07.2020 - 09.2020
- Made reports of existing customers and new customers and sending them samples of manufactured product by company and HubSpot and Zoho Books Campaign used for updating and entering information
- Prepared captivating brochures, order forms for social media marketing on Amazon and LinkedIn to increase brand awareness
- Contributed to Increased sales by offering advice on purchases and promoting additional products.
- Enhanced product presentation and promotional material displays, working alongside president
- Fulfilled orders and sourced products to meet rigorous customer delivery schedules.
- Successful experience managing agencies and vendor relationships
Marketing Executive
KD Chem Pharma
Ahmedabad, India
10.2016 - 10.2018
- Helped company to increased sales of Company
- Assisted marketing procedures to build relationship with clients
- Learnt and explored about marketing activities for new product lines and market penetration
- Maintained complete database of files, contacts and project materials
- Developed and implemented targeted digital strategy to improve business performance
- Experience using various forms of technology including but not limited to Microsoft Word, Excel, PowerPoint, Outlook, social media, and content media systems
- Developed new branding strategies and marketing collateral to foster business development and achieve revenue targets
Education
Diploma - Business Administration – Sales and Marketing
Herzing College
06.2019 - 08.2020
Skills
Microsoft Office 365, Sage50
CRM - PipeDrive, HubSpot, Zoho, mondaycom
Campaign management
After Effects, Premiere Pro, Mocha, Sony Vegas
Employee training
ROI analysis
Timeline
Marketing Operations Analyst
Star Employment
03.2022 - Current
Marketing & Sales Representative
Freedom Mobiles – Connexions Telecom Ltd
12.2020 - 10.2021
Sales & Marketing Coordinator
Trend Innovation
07.2020 - 09.2020
Diploma - Business Administration – Sales and Marketing
Herzing College
06.2019 - 08.2020
Marketing Executive
KD Chem Pharma
10.2016 - 10.2018