Vinay Kumar Gaur
Marketing
North York,Ontario
Summary
Skilled multitasker with superior work ethic and good teamwork, problem-solving and organizational skills. Willing to take on any task to help team. Reliable and dedicated team player with hardworking and resourceful approach.
Overview
5
5
years of professional experience
2
2
years of post-secondary education
4
4
Certifications
Work History
Marketing Intern
Mind By Design
Oakville, ON
05.2022 - 07.2023
- Created proposals and organized pursuit documentation to support marketing staff.
- Collaborated with team members to help expand marketing channels.
- Monitored web traffic to analyze website performance.
- Designed and presented social media campaign ideas.
- Performed market analysis and researched latest trends.
- Helped with planning and hosting of marketing events.
- Contributed to mock-ups, email campaigns and social media content.
- Researched competitor trends and interpreted findings, reporting conclusions to supervisor.
- Researched interesting and relevant content to capture interest and improve site traffic.
- Participated in brainstorming meetings to develop marketing collateral.
- Measured and reported results of marketing initiatives.
- Created customized marketing materials to increase product awareness.
- Tracked key metrics and developed spreadsheets and data models.
- Supported branding, digital marketing messaging and advertising campaigns by engaging with followers on various social media platforms.
Sales Representative - Part Time
Kognitive Marketing
North York, ON
11.2021 - 08.2022
- Met with existing customers and prospects to discuss business needs and recommend optimal solutions.
- Created professional sales presentations and seminars to effectively demonstrate product features and competitive advantages.
- Developed and delivered engaging sales presentations to convey product benefits.
- Assisted in product placement and visual merchandising, maintaining attractive and inviting appearance.
- Minimized process lags through strategic sourcing and customer expectation management.
- Evaluated inventory and delivery needs and optimized strategies to meet customer demands.
Senior Executive
Honda Car India Limited
Noida, Uttar Pradesh
09.2019 - 08.2021
- Aligned organizational objectives with company mission to increase business growth and integrate work strategies.
- Analyzed consumer usage patterns to identify trends and target key demographics.
- Developed and executed marketing programs and general business solutions resulting in increased company exposure, customer traffic and elevated sales numbers.
- Planned and executed marketing campaigns to target groups, areas and wider community.
- Communicated marketing strategy and campaign performance to verify alignment with corporate sales objectives.
- Developed innovative and targeted collateral to support overall branding objectives.
- Identified industry benchmarks to measure success of key digital strategy areas.
- Managed and oversaw design of marketing material and promotional literature for organization.
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Identified target audiences and devised campaigns to match target demographics and optimize results.
- Compiled product and customer data to generate informed profit projections.
- Worked closely with product development teams to create and maintain marketing materials for sales presentations and client meetings.
- Conducted thorough research to construct creative and fresh ideas.
Senior Executive
International Tractor Limited
Noida, Uttar Pradesh
09.2018 - 12.2019
- Aligned organizational objectives with company mission to increase business growth and integrate work strategies.
- Enabled revenue generation by pursuing partnerships, sourcing funding and capitalizing on market opportunities.
- Spearheaded cross-functional initiatives across departments to achieve business goals for bottom-line profits.
- Identified issues with production, workforce and material sourcing and implemented successful solutions.
- Developed technical and non-technical marketing presentations, public relations campaigns, articles and newsletters.
- Developed and executed marketing programs and general business solutions resulting in increased company exposure, customer traffic and elevated sales numbers.
- Worked with communications team to drive internal promotion of company programs, initiatives, guiding principles and mission.
- Analyzed consumer usage patterns to identify trends and target key demographics.
- Communicated marketing strategy and campaign performance to verify alignment with corporate sales objectives.
- Planned and executed marketing campaigns to target groups, areas and wider community.
- Identified industry benchmarks to measure success of key digital strategy areas.
- Developed innovative and targeted collateral to support overall branding objectives.
Management Trainee
International Tractor Limited
Noida, Uttar Pradesh
06.2017 - 06.2018
- Collaborated with team members to help expand marketing channels.
- Created proposals and organized pursuit documentation to support marketing staff.
- Maintained documentation, detailing assignments, in-progress work and completed project milestones.
- Participated in brainstorming meetings to develop marketing collateral.
- Performed market analysis and researched latest trends.
- Helped with planning and hosting of marketing events.
- Measured and reported results of marketing initiatives.
- Prepared persuasive sales and marketing presentation materials to engage clients.
Education
Post Graduation Diploma - Marketing Management
Humber College
Toronto, ON 09.2021 - 08.2022
Post Graduation Diploma - Digital Marketing
York University
Toronto, ON 09.2022 - Current
Bachelor of Technology - Mechanical Engineering
Dr. APJ Abdul Kalam Technical University
India 08.2013 - 04.2017
Skills
Marketing and advertising
Certification
Product Management
Timeline
Google Analytics
03-2023
Post Graduation Diploma - Digital Marketing
York University
09.2022 - Current
Marketing Intern
Mind By Design
05.2022 - 07.2023
Google Ads Search Certificate
03-2022
Sales Representative - Part Time
Kognitive Marketing
11.2021 - 08.2022
Post Graduation Diploma - Marketing Management
Humber College
09.2021 - 08.2022
Product Management
07-2021
Product Road Map
07-2021
Senior Executive
Honda Car India Limited
09.2019 - 08.2021
Senior Executive
International Tractor Limited
09.2018 - 12.2019
Management Trainee
International Tractor Limited
06.2017 - 06.2018
Bachelor of Technology - Mechanical Engineering
Dr. APJ Abdul Kalam Technical University
08.2013 - 04.2017
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