Summary
Overview
Work History
Education
Skills
Certification
Languages
Timeline
Generic

Viki Guan

Richmond,BC

Summary

Results-driven business professional with a strong background in operations management, data analysis, and automotive sales. Proven ability to generate leads, manage client relationships, and support financing processes in a dealership environment. Experienced in analyzing sales and inventory data to optimize business performance and improve operational efficiency. Adept at coordinating with internal teams and financial partners to deliver seamless customer experiences. Eager to leverage a diverse skill set in a Financial Services Manager role to drive profitability and enhance client satisfaction.

Overview

8
8
years of professional experience
1
1
Certification

Work History

Marketing Manager

YOYO AUTO CENTRE LTD.
Richmond, BC
09.2024 - Current
  • Increased showroom visits and sales opportunities by generating qualified leads through targeted social media campaigns and community marketing.
  • Managed sales process from lead engagement to deal closure, coordinating with finance partners for loan approvals.
  • Established strong client relationships through personalized service and after-sales support to drive repeat business.
  • Analyzed sales and inventory data to optimize stock management and enhance turnover rates.

Data Analyst

Clutch Technologies Inc.
Vancouver, British Columbia
01.2022 - 11.2022
  • Developed Tableau data models to enhance data architecture and insights for product features.
  • Optimized SQL scripts in Git, ensuring report accuracy and integrity of business logic.
  • Analyzed Snowflake data to deliver real-time insights into marketing and business KPIs.
  • Delivered operational reports that identified inefficiencies and highlighted business opportunities.
  • Maintained data sources to support rapid development and ensure accurate analysis.
  • Collaborated with product managers to refine data models, aligning with business objectives and fostering a data-driven culture.

Operational Analyst

IOT Pay Technologies Inc
Vancouver, British Columbia
10.2017 - 07.2020
  • Sustained active B2B client rate above 80% through targeted direct marketing strategies.
  • Created transaction reports using Excel and Tableau to provide management insights.
  • Monitored and mitigated anti-fraud and AML risks to secure financial transactions.
  • Streamlined data reporting processes to improve visibility of transaction trends for informed decision-making.

Education

Bachelor of Arts - Mathematics And Economics

University of British Columbia
Vancouver, BC
07-2016

Skills

  • Data analysis
  • CRM tracking
  • Marketing Strategy
  • Lead generation
  • Customer service

Certification

  • VSA Licensing for Auto Dealerships in BC
  • Mortgage Brokerage Certification by BC Financial Services Authority (BCFSA)

Languages

English
Full Professional
Chinese (Mandarin)
Native/ Bilingual

Timeline

Marketing Manager

YOYO AUTO CENTRE LTD.
09.2024 - Current

Data Analyst

Clutch Technologies Inc.
01.2022 - 11.2022

Operational Analyst

IOT Pay Technologies Inc
10.2017 - 07.2020

Bachelor of Arts - Mathematics And Economics

University of British Columbia

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Viki Guan