VIJAY BHANDARI
Vancouver
Summary
Dynamic Marketing Professional with close to 10 years of experience in digital marketing, account management, and strategic leadership. Skilled in building strong client relationships, driving innovative marketing strategies and leading teams to deliver measurable results. Expertise in Google Ads, Meta Ads, SEO, Google Analytics and CRM tools, with a strong ability to turn data into actionable insights. Passionate about creating performance-driven marketing solutions and adapting to the fast-evolving digital landscape.
Overview
15
15
years of professional experience
1
1
Certification
Work History
Digital Marketing Manager
Elegant Marketing
07.2023 - Current
- Develop and implement comprehensive digital marketing strategies for clients, covering search engine marketing, social media, email, SEO, content marketing, and display advertising to drive increased website traffic and conversions.
- Conduct in-depth market research to identify client target audiences, assess competitors, and discover growth opportunities, enhancing market positioning.
- Plan and optimize digital campaigns to achieve client KPIs, boosting brand visibility and improving return on investment (ROAS).
- Oversee the creation and distribution of content, ensuring it is relevant, SEO-optimized, and engages audiences, leading to higher organic rankings and interaction.
- Enhance website performance and conversion rates through A/B testing, landing page optimization, and advanced analytics and behavioral analysis.
- Manage social media strategies for clients, developing engaging content and analyzing performance metrics to increase brand awareness and foster audience engagement.
- Allocate and optimize digital marketing budgets effectively, ensuring maximum efficiency and ROI for clients.
- Collaborate with client teams and internal departments to align marketing efforts with organizational goals, ensuring integrated and effective strategies.
- Leverage AI, emerging trends, and innovative technologies to design and implement cutting-edge campaigns, elevating marketing impact for clients.
Digital Marketing Manager
First Economy Private Limited
09.2017 - 06.2023
Business Development Manager
Futurescape Technology Private Limited
11.2016 - 09.2017
Business Development Executive
Just Dial Limited
09.2014 - 07.2016
Team Member
Aon Hewitt
03.2012 - 03.2014
Customer Service Associate
IDBI Intech
06.2010 - 02.2012
Education
Master - Marketing Management
Bharati Vidyapeeth's Institute of Management
06.2016
Bachelor of Commerce -
Karmaveer Bhaurao Patil College
05.2010
Skills
- Google Ads & Google Tag Manager
- Facebook & Instagram Marketing (Meta Ads)
- Email Marketing
- Social Media Management
- Google Analytics
- Influencer Marketing
- TikTok Ads
- CRM
- Marketing Automation
- Account Management
- Landing Page Optimization
- SEO Principles
- Shopify Store Builder /Wordpress
- Microsoft Clarity & CRO
Certification
- Google Analytics Individual Qualification
- Google Ads Search Certification
- Google Ads Display Certification
- Social Media Advertising- University of Colorado
- Google Shopping ads Certification
- Sales Management- HubSpot Academy
- Google Ads - Measurement Certification
- Search Engine Marketing- IIDE
- Digital Skills : Digital Marketing- Accenture
- Social Media Marketing: Strategy and Optimization
Volunteer Experience
Mentor (Marketing) : Futurpreneur
VP- Marketing & Communications : IIBA Vancouver
Timeline
Digital Marketing Manager
Elegant Marketing
07.2023 - Current
Digital Marketing Manager
First Economy Private Limited
09.2017 - 06.2023
Business Development Manager
Futurescape Technology Private Limited
11.2016 - 09.2017
Business Development Executive
Just Dial Limited
09.2014 - 07.2016
Team Member
Aon Hewitt
03.2012 - 03.2014
Customer Service Associate
IDBI Intech
06.2010 - 02.2012
Master - Marketing Management
Bharati Vidyapeeth's Institute of Management
Bachelor of Commerce -
Karmaveer Bhaurao Patil College
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