Summary
Overview
Work History
Education
Skills
Websites
Awards & Achievements
Timeline
Generic

VIJAY GUPTA

Baroda,Gujarat

Summary

Proven skills in increasing customer engagement and business visibility in online searches through successful SEO approaches. Experienced in developing marketing initiatives, increasing business success and boost sales. Excellent analytical, organizational and decision-making abilities. Successful Digital Marketing Specialist skilled at planning, executing and optimizing online marketing strategies. Promotes products successfully through multiple digital strategies. Achieves consistent successes with excellent planning skills and proactive campaign tracking.

Overview

10
10
years of professional experience

Work History

Digital Marketing Specialist

First Global Services Group Inc
Vadodara, Gujarat
04.2021 - Current
  • Built, implemented and updated effective SEO strategies.
  • Created customized marketing materials to increase product awareness.
  • Maximized strategic approaches by keeping close eye on performance and making appropriate adjustments.
  • Created content strategies for digital media.
  • Collected and analyzed Web metrics such as visits, time on site and page views per visit.
  • Produced and submitted weekly reports outlining progress against KPI objectives.
  • Performed in-depth competitor reviews to check competitor activities with ad placement, keyword use, placement bids and landing pages.
  • Identified appropriate KPIs and reported key metrics from digital campaigns.
  • Maintained excellent attendance record, consistently arriving to work on time.
  • Identified issues, analyzed information and provided solutions to problems.

Project Engineer/Project Coordinator

Multiple Employers in Engineering Field
Mumbai, India
01.2013 - 03.2021
  • Reined in project costs while meeting key milestones.
  • Fostered relationships with vendors to promote positive working relationships.
  • Orchestrated projects within strict timeframes and budget constraints by solving complex problems and working closely with senior leaders.
  • Achieved project deadlines by coordinating with contractors to manage performance.
  • Provided accurate, detailed quantity take-offs from project drawings and technical specifications.
  • Drove team success through shared vision and recognition of quality performance.
  • Boosted revenues by coordinating and executing projects and growing inventory diversity.
  • Oversaw high profile projects for by planning, designing, and scheduling phases.

Education

BE - Mechanical Engineering

Charotar Institute of Technology

Skills

  • Market Analysis
  • PPC Campaign management
  • Client communication
  • Keyword Research & Optimization
  • On-Page SEO optimization
  • Critical thinking
  • Ad development
  • Email marketing campaigns
  • Campaign execution
  • Project management
  • Data analytics
  • Social media tools

Awards & Achievements

  • Attained Social Media Marketing Course from Mycaptain Academy.
  • Internationally rated chess player.
  • Secured 11th position in Gujarat State Chess Championship at Ahmadabad, 2009.
  • Secured 1st position in Vadodara district chess competition, at Baroda 2009.
  • Undergone National Cadet Corp, 2 year training at school in class 8th and 9th and passed certificate “A” exam organized by NCC


Timeline

Digital Marketing Specialist

First Global Services Group Inc
04.2021 - Current

Project Engineer/Project Coordinator

Multiple Employers in Engineering Field
01.2013 - 03.2021

BE - Mechanical Engineering

Charotar Institute of Technology

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VIJAY GUPTA