Summary
Work History
Education
Skills
Accomplishments
Additional Information
Timeline
Intern

Veronica Pita

Richmond Hill,ON

Summary

Motivated and results-focused marketing professional with strong analytical skills and an entrepreneurial mindset. A passionate problem solver with a love for innovative solutions. Thrive on delivering value to clients through strategic recommendations in a dynamic and fast-paced marketplace.

Work History

Rebate Specialist

ACI Limited
Coral Spring, Florida
07.2021 - Current
  • Efficiently manage administrative tasks for Internal and External stakeholders, ensuring compliance with documentation, internal policies, and procedures.

Sales And Marketing Co-Op

Northwood Collection
Etobicocke, Ontario
09.2022 - 12.2022
  • Enhanced email and social media campaigns by 20% across 3 company brands through data-driven segmentation over 4 months, resulting in increased engagement and conversions.
  • Collaborated in marketing initiatives and developed customer bases, contributing to the preparation of collateral materials for Sales and Marketing Teams.

Key Account Manager

Fusion Comunications
Lima, Peru
05.2019 - 01.2021
  • Led end-to-end project management, providing strategic recommendations that optimized performance and captured market share growth.
  • Orchestrated highly effective marketing programs and consumer promotions informed by market research, driving an increase in consumer engagement.

Trade Marketing Executive

PROMART
Lima, Peru
02.2018 - 03.2019
  • Successfully executed visual merchandising and promotional materials, surpassing sales objectives for existing and new products.
  • Developed and implemented brand strategies, resulting in a 12% increase in brand profitability, while effectively leading a nationwide team and managing incentive programs.

General Manager

SALLQA
Lima, Peru
07.2014 - 07.2018
  • Pioneered revenue growth and brand image development, achieving CAD $80,000 in revenue and a consistent annual growth rate of 10% through strategic opportunities, asset optimization, and innovation.
  • Devised and executed product development and distribution strategies, driving the successful commercialization of products.

Trade Marketing Manager

Entel
Lima, Peru
05.2011 - 01.2014
  • Collaborated with Sales to create consumer-focused activations and promotions across diverse sales channels, contributing to a 15% increase in consumer sales.
  • Realized CAD $30,000 in savings by accurately forecasting and producing communication materials for point of purchase.

Brand Executive

British American Tobacco
Lima, Peru
03.2006 - 04.2011
  • Strategically increased revenue through brand-building initiatives, collaborating cross-functionally and consistently meeting budget goals.
  • Strengthened sales team engagement, expanding customer accounts by 20% through global brand initiatives and vigilant KPI tracking.

Education

Post Graduate Certificate - Brand Management

Seneca College
Ontario
01.2023 - 08.2023

Postgraduate Certificate - Marketing Management

Seneca College
Ontario
01.2022 - 12.2023

Certificate - Health Coach

Institute For Integrative Nutrition
New York
01.2019 - 12.2019

Bachelor in Communications - Communications

University San Ignacio De Loyola
Lima, Peru
07.1997 - 06.2003

Skills

  • Written Communication
  • Oral Communication
  • Project management
  • Microsoft Word
  • Microsoft PowerPoint
  • Microsoft Excel
  • Attention to detail
  • Organization
  • Multitasking
  • Problem-solving skills
  • Time Management
  • Interpersonal skills
  • Self-starter mentality
  • Strategic thinking
  • Processing documents
  • Coordination

Accomplishments

  • Inbound Sales
  • Sales Prospecting
  • Leading Projects
  • Inbound Marketing
  • Figma Essential Training: The Basics
  • Content Marketing Foundations
  • Miro essentials
  • Design Thinking: Understanding the Process

Additional Information

  • AWARDS & SCHOLARSHIPS , President's Honour List

Timeline

Post Graduate Certificate - Brand Management

Seneca College
01.2023 - 08.2023

Sales And Marketing Co-Op

Northwood Collection
09.2022 - 12.2022

Postgraduate Certificate - Marketing Management

Seneca College
01.2022 - 12.2023

Rebate Specialist

ACI Limited
07.2021 - Current

Key Account Manager

Fusion Comunications
05.2019 - 01.2021

Certificate - Health Coach

Institute For Integrative Nutrition
01.2019 - 12.2019

Trade Marketing Executive

PROMART
02.2018 - 03.2019

General Manager

SALLQA
07.2014 - 07.2018

Trade Marketing Manager

Entel
05.2011 - 01.2014

Brand Executive

British American Tobacco
03.2006 - 04.2011

Bachelor in Communications - Communications

University San Ignacio De Loyola
07.1997 - 06.2003
Veronica Pita