UMESH SHIRSAT
Vancouver
Summary
I build trust where systems, people, and decisions collide.
With experience spanning education, government, and corporate environments, I specialize in transforming complex processes into clear, client-focused outcomes. My strength lies in stakeholder engagement, cross-functional collaboration, and translating policy, data, and strategy into actionable steps that improve the customer experience.
Whether supporting students, managing clients, or aligning internal teams, I focus on what moves the needle: clarity, accountability, and long-term relationships. I thrive in change-driven environments and bring a calm, structured approach to problem-solving—always with the customer at the center.
Overview
14
14
years of professional experience
Work History
Student Recruitment and Partnerships Manager
Vancouver Career College
08.2025 - Current
- High School Engagement: Design and deliver dynamic outreach programs, presentations, and workshops for high school students, highlighting VCC’s career-focused pathways. Build strong relationships with school boards, counselors, and parent associations to foster long-term enrollment pipelines.
- Community & Partnerships: Cultivate partnerships with non-profit organizations, immigrant-serving agencies, and community groups to connect underserved learners with accessible education and funding opportunities.
- Corporate & Agency Relations: Build collaborative relationships with for-profit organizations, employment agencies, and industry partners to develop referral networks, upskilling programs, and workforce-aligned recruitment streams.
- Recruitment Strategy: Drive enrollment growth by leveraging data analytics, CRM insights, and market trends to refine targeting, messaging, and outreach activities across diverse demographics.
- Student Advising: Provide consultative advising to prospective students—guiding them through funding opportunities (e.g., WorkBC, StudentAid BC), program selection, and career outcomes—while maintaining a student-first philosophy.
- Event Leadership: Plan and execute recruitment events, info sessions, and webinars across BC, showcasing VCC’s programs in healthcare, technology, business, and trades.
- Brand Representation: Act as an ambassador for VCC College, delivering ethical, student-centered recruitment messaging that builds trust and enhances the college’s reputation in competitive markets.
- Led curriculum development initiatives to enhance program offerings and meet industry standards.
- Managed student recruitment strategies, increasing enrollment through targeted marketing efforts.
Senior Student Recruitment Manager
Medical University of the Americas
06.2024 - 08.2025
- Developed and implemented strategic enrollment initiatives to achieve and exceed student recruitment targets.
- Conducted consultative meetings with prospective students and their families to assess educational goals and guide them through the admissions process.
- Delivered comprehensive information on program offerings, admission criteria, and campus life to ensure informed decision-making by applicants.
- Maintained and updated lead-tracking systems (CRM) to monitor prospects and application progress, ensuring timely follow-ups and engagement.
- Collaborated with international students and families, leveraging cultural awareness and fluency in regional languages and English to build rapport and trust.
- Utilized performance metrics to analyze recruitment trends and optimize outreach strategies accordingly.
- Ensured compliance with institutional policies and Canadian educational standards in all recruitment communications.
- Provided exceptional support services and maintained strong relationships with prospective students throughout the application cycle.
- Adapted quickly to changing enrollment needs in a dynamic and fast-paced environment while maintaining high attention to detail.
Senior Student Recruitment Manager
Canadian College of Technology and Business (CCTB)
01.2024 - 06.2024
- Strategic Planning and Leadership: Develop and implement a strategic recruitment plan aligned with institutional goals. Provide leadership to the student recruitment team, setting clear objectives and expectations.
- Team Management: Recruit, train, and supervise a team of student recruitment advisors and coordinators. Foster a collaborative and results-driven team culture.
- Market Analysis: Conduct market research to identify trends, assess competitor activities, and understand the needs of the target student demographic. Utilize data to inform recruitment strategies and improve outcomes.
- Relationship Building: Collaborate with academic and other departments to enhance recruitment efforts.
- Advisory Services Oversight: Oversee the delivery of accurate and timely information to prospective students regarding academic programs, admissions requirements, and financial aid options. Ensure the provision of high-quality advising services by the recruitment team.
- Application Processing and Enrollment Management: Monitor and streamline the application and enrollment process to enhance efficiency. Collaborate with admissions teams to evaluate and select qualified applicants.
- Data Analysis and Reporting: Analyze recruitment and enrollment data to assess the effectiveness of strategies. Generate regular reports for senior leadership, highlighting key performance indicators and recommending adjustments as needed.
- Collaboration with Marketing and Communications: Work closely with the marketing and communications teams to develop compelling recruitment materials, including brochures, website content, digital marketing, and social media campaigns.
Assistant Manager Sales Marketing
11.2021 - 01.2024
- Responded to routine admissions and registrarial enquiries from students, parents, and faculty with precision and professionalism.
- Effectively referred complex enquiries to the appropriate departments, demonstrating a thorough understanding of university policies and procedures.
- Prepared and drafted correspondence using templates, ensuring clarity and consistency in communication.
- Checked the completeness of admissions and registration documentation, guaranteeing compliance with institutional requirements.
- Acted as the first point of contact for general enquiries, providing accurate and timely information to enhance the overall student experience.
- Offered detailed information regarding admission requirements to prospective students, contributing to increased applicant understanding and engagement.
- Updated and maintained application information data with a keen attention to detail, ensuring accuracy in student records.
- Conducted routine data entry tasks and consistently updated and maintained database records to facilitate streamlined processes.
- Handled fees and fines on a regular basis, maintaining financial accuracy and accountability.
- Lead the student recruitment team to promote our institutes and make suggestions on improvements to the recruitment process.
- Conduct spot checks on weekly basis to confirm how leads are being dealt with including outcome and follow-up status maintain the SOP of lead process.
Assistant Sales Manager
04.2021 - 11.2021
- Continually meeting or exceeding sales quotas for student recruitment.
- Supervising and guiding the student advisor team as well as providing incentives to motivate staff to achieve sales targets.
- Monitoring the performance of the sales team.
- Contribute in developing marketing and operations strategy for the brand.
- Building and maintaining sales reports and student enrollment stats.
- Identifying opportunities and strategies to increase sales.
- Regularly attending sales meetings and training sessions.
- Performing all duties of the Sales Manager in cases of absence or emergency.
Assistant Brand Manager Marketing
Toronto School of Management
11.2020 - 04.2021
- Analyzed prospective students’ applications for eligibility.
- Interviewed students to understand their individualized goals and backgrounds.
- Provided advice to students on appropriate programs offered by the institute.
- Assisted with recruitment activities and admission publications.
- Helped students with completing enrollment documents.
- Arranged orientation programs and educational workshops.
Senior Sales Executive
Scotiabank
01.2016 - 06.2017
- Handling team of sales rep guidance and coaching on customers’ questions and concerns regarding Credit/Debit card, and provide answers or responses.
- Providing product knowledge and sales training to team members.
- Designing and Implementing new sales techniques.
- Review or make changes to customer accounts.
- Classifying clients as per business value and assigning reps to core client accounts.
- Keeping sales records and reporting to upper management team.
- Review and select standard responses for answers or solutions.
- Register customer records for referencing and referencing.
Territory Sales Manager
Novo Nordisk
05.2012 - 12.2013
- Conducted regular visits to healthcare professionals to educate them about our products, their benefits, and appropriate usage.
- Presented product information, clinical data, and promotional materials in a compelling and compliant manner.
- Identified and developed new business opportunities by prospecting for new clients and fostering relationships with existing customers.
- Organized and facilitated educational events, such as lunch-and-learns and product presentations, to engage healthcare professionals and disseminate relevant information.
- Collaborated with internal teams, including marketing and medical affairs, to ensure alignment of sales strategies with corporate objectives.
- Managed territory effectively by analyzing market trends, identifying customer needs, and developing tailored sales plans to maximize impact.
- Attended sales meetings, training sessions, and conferences to stay updated on product knowledge, industry trends, and regulatory guidelines.
- Utilized CRM tools (Salesforce) to maintain accurate records of customer interactions, sales activities, and territory management.
Education
Law, Canadian Law/Legal Studies/Jurisprudence
CDI College
01.2021
Post Graduate - International Business Management
Fanshawe College
01.2015
Post Graduate Diploma - Marketing Management, Marketing
Fanshawe College
01.2014
Bachelor's Degree - Pharmacy
University of Pune
01.2010
Skills
- Client and stakeholder relations
- Clear and concise communication
- Operational support and organization
- Effective problem-solving techniques
- Interdepartmental communication
- Data-driven decision making
- Flexibility in dynamic environments
- Adherence to ethical standards
Websites
Languages
English (Professional Working)
Full Professional
Marathi (Native or Bilingual)
Native or Bilingual
Hindi (Native or Bilingual)
Native or Bilingual
Punjabi
Professional Working
Timeline
Student Recruitment and Partnerships Manager
Vancouver Career College
08.2025 - Current
Senior Student Recruitment Manager
Medical University of the Americas
06.2024 - 08.2025
Senior Student Recruitment Manager
Canadian College of Technology and Business (CCTB)
01.2024 - 06.2024
Assistant Manager Sales Marketing
11.2021 - 01.2024
Assistant Sales Manager
04.2021 - 11.2021
Assistant Brand Manager Marketing
Toronto School of Management
11.2020 - 04.2021
Senior Sales Executive
Scotiabank
01.2016 - 06.2017
Territory Sales Manager
Novo Nordisk
05.2012 - 12.2013
Post Graduate - International Business Management
Fanshawe College
Post Graduate Diploma - Marketing Management, Marketing
Fanshawe College
Bachelor's Degree - Pharmacy
University of Pune
Law, Canadian Law/Legal Studies/Jurisprudence
CDI College
Honors-Awards
Best Detailing, Best Performer of the Year 2013