Uma Tong
Montreal
Summary
With a proven track record at Boutique SECONDE, I excel in leveraging brand and designer knowledge to enhance customer experiences and drive social media engagement. Skilled in wardrobe styling and client relations, I adeptly blend creative content creation with strategic communication, significantly contributing to project successes and brand visibility.
Overview
6
6
years of professional experience
Work History
Luxury Retail Specialist/Social Media Coordinator
Boutique SECONDE
08.2023 - Current
- Leveraged deep knowledge of vintage products to provide tailored advice and informed customer choices
- Offered personalized styling and accessorizing recommendations to suit unique client tastes
- Maintained an inviting store environment through effective product displays and arrangements
- Captured high-quality product visuals, highlighting unique craftsmanship for marketing purposes
- Created engaging social media content (posts, stories,campaigns) to build a strong online presence
- Collaborated with the team to coordinate and execute successful pop-ups and events
Artist Coordinator
Suko Magazine
02.2024 - 06.2024
- Enhanced artist satisfaction by implementing streamlined communication and scheduling processes.
- Collaborated with artists. photographers, and creative teams to execute cohesive shoots .
- Managed email correspondence to keep artists informed and on track
- Provided feedback to ensure each artist's work aligned with the annual magazine theme.
Content Creator
A Better Feeling
04.2022 - 01.2023
- Developed a series of engaging social media campaigns for Abetter feeling, focusing on luxury sunglasses across Instagramand Tiktok
- Monitored engagement and performance metrics to refine contentstrategies and maximize reach
- Developed content that celebrated the boutique's commitment tosustainable fashion and the artistry of vintage design, creating anemotional connection with customers
Assistant Stylist/ Production
Image Wardrobe
05.2019 - 08.2019
- Managed and organized inventory, ensuring timely availability of wardrobe pieces for shoots
- Performed receptionist duties
- collaborated with fashion stylist to prepare and execute creative wardrobe concepts
- worked effectively within a team to meet tight deadlines
- Processed and coordinated returns efficiently, maintaining accurate records and tracking items
Education
Bachelor of Arts - International Development
McGill University
Montreal, QC04-2024
Skills
- Brand and designer familiarity
- wardrobe styling & outfit curation
- strong communication & client relations
- Problem-solving & Adaptability
Languages
English
Full Professional
French
Full Professional
Timeline
Artist Coordinator
Suko Magazine
02.2024 - 06.2024
Luxury Retail Specialist/Social Media Coordinator
Boutique SECONDE
08.2023 - Current
Content Creator
A Better Feeling
04.2022 - 01.2023
Assistant Stylist/ Production
Image Wardrobe
05.2019 - 08.2019
Bachelor of Arts - International Development
McGill University
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