Tyler Kennedy
Ayr,ON
Summary
Dynamic professional with a proven track record in territory development and consultative sales, notably at Info-Tech Research Group. Excelled in CRM management and relationship building, driving revenue growth and enhancing client satisfaction. Skilled in leveraging product expertise and staff training to meet and exceed sales targets. Achieved significant improvements in sales processes and client engagement strategies.
Personable and driven, with knack for building relationships and identifying new opportunities. Possesses solid understanding of market research and sales strategies, complemented by strong communication and negotiation skills. Capable of driving revenue growth and contributing to team success.
Overview
11
11
years of professional experience
Work History
Business Development Representative - Outbound
Info-Tech Research Group
08.2024 - Current
- Managing territory of over 600 accounts within industries of Higher Education & Natural Resources with annual revenues ranging from $100mill to $1bill+.
- Creating and implementing opportunities to create optimal ROI for prospective clients while growing membership base driving revenue over multiple fiscal cycles.
- Developing strong relationships with C-Suite Officers and Directors by identifying business challenges and proposing Info-Tech's practical solutions to drive measurable results.
- Analyzing results of sales cycles to consistently improve processes towards increasing close rate and client satisfaction.
- Working in collaboration with Executive Counselors and Research Analysts to ensure proper execution of sales opportunities and incorporating their feedback in future initiatives.
Retail Sales Associate & Assistant Store Manager
Corbett's Source for Sports
06.2014 - 08.2024
- Responsible for servicing diverse clientele to drive sales targets by leveraging product knowledge of high end baseball and hockey products.
- Led skate fitting team by consistently improving processes and protocols with aid of advancing digital technologies.
- Supported order fulfillment team by working with enterprise systems "OrderMyGear" and "MyOneSource" providing alternative solutions for rush orders and special requests.
- Led staff training initiatives by coordinating product knowledge sessions with representatives of major vendors and monitoring completion of online certifications.
- Collaborated on developing corporate training regiment by designing and executing training videos for key product categories to support new hiring classes.
Consumer Specialist
Nevcore Innovations
09.2023 - 02.2024
- Successfully organized and managed focus groups ranging from 15 to 100 participants, ensuring comprehensive data collection and insightful feedback to inform product development and marketing strategies.
- Led and coordinated exercises from inception to completion, working closely with various functions including marketing, product development, and data management to ensure alignment and achieve organizational goals.
- Spearheaded the development of cutting-edge alternative nicotine delivery systems, focusing on creating a compelling brand image and narrative that resonated deeply with the target consumer demographic.
- Conducted in-depth research and analysis to develop a robust e-commerce framework for the company. This included designing a loyalty program and direct-consumer (D2C) solutions tailored to diverse demographic regions across the USA.
Accounts Receivable Specialist
Highroad Logistics
09.2020 - 05.2022
- Prepared and inputted company invoicing forms by referencing daily driver logs from fleet of 25 asphalt tankers.
- Ensured accurate and up to date records of our agreed commission rates against documented bill of ladings from over 50 plants across Ontario and Quebec.
- Processed separate invoices for Rot-O-Mill and cross border transfers into the USA.
Education
Bachelor of Arts - Philosophy
McMaster University
Hamilton, ON04-2023
Skills
- CRM management
- Salesforce
- Market research
- Relationship building
- Product expertise
- Account management
- Performance tracking
- Consultative sales
- Business relationship management
- Staff training
- Sales strategy
- Territory development
Languages
English
Full Professional
Accomplishments
- Golden Key International Honors Society - Awarded for Academic Excellence
- Executive Counsellor - McMaster University's Philosopher's Society
- Dean's List 2020 & 2022
- Graduated Summa Cum Laude
Timeline
Business Development Representative - Outbound
Info-Tech Research Group
08.2024 - Current
Consumer Specialist
Nevcore Innovations
09.2023 - 02.2024
Accounts Receivable Specialist
Highroad Logistics
09.2020 - 05.2022
Retail Sales Associate & Assistant Store Manager
Corbett's Source for Sports
06.2014 - 08.2024
Bachelor of Arts - Philosophy
McMaster University
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