Innovative professional with over 15 years of business and sales experience. Superior oral and written communication skills. Recognized for strong relationship building skills. Create expand and retain existing customer sales through creative cross-sell up-sell techniques. Was a feature speaker at the Golden Horseshoe Venture Forum on Women Entrepreneur's.
Overview
16
16
years of professional experience
Work History
Regional Sales Manager - Canada
LogRhythm
Toronto, ON
03.2023 - 08.2024
Major accounts sold and retained such as Moneris, Fintrac, Canada Goose, Desjardins, Sun Life, Manulife.
Generated new accounts by implementing effective networking and content marketing strategies.
Attended company and industry events to network with potential customers and generate leads.
Researched and secured new accounts within assigned territory to increase sales and profitability.
Updated account plans based on changing markets, customer conditions and competitor activity.
Reached out to accounts to measure customer satisfaction and increase revenue.
Orchestrated successful development of new accounts within specific geographic locations.
Revived dormant accounts by re-establishing relationships with key decision-makers.
Resolved customer complaints by offering creative solutions and incentives.
Created new revenue streams by increasing market coverage while driving company profits.
Helped develop marketing materials and ideas to increase referrals.
Overachievement of 222%
Enterprise Account Executive
Zerto HPE
Mississauga, ON
04.2022 - 01.2023
Major accounts sold and retained, Scotiabank, Tangerine, Manulife, Sun Life Insurance, Telus, Rogers and Bell.
Formulated plans to expand business operations and grow overall territory and client base.
Oversaw 100's of accounts and worked diligently to meet and exceed performance goals.
Handled client accounts through entire lifecycle, executing contracts, providing customer service and advising on methods for maximizing return from services provided.
Created sales campaigns through cadence software to generate product knowledge.
Found and nurtured net new logo progression path of 400k USD deal with Verisign.
On target finish at 130%
Senior Account Executive
SOTI, North American Channel
Mississauga, ON
10.2018 - 02.2021
Worked closely with team members and channel partners to deliver project requirements, develop solutions and meet forecast deadlines.
Improved profit margins by streamlining operations and workflow and negotiating competitive vendor contracts specifically in competitive situations.
Delivered SOTI solutions and on-boarding to customer site locations.
Trained channel partners on proof-of-concept process, value selling acumen and best practice security measures.
Collaborated C level and with others to discuss new opportunities.
Provided excellent service and attention to customers when face-to-face or through phone/video conversations.
80% USA travel within this role.
Grew reseller partners to higher performing tiers.
Retained over 3M in renewals during COVID pandemic.
Met yearly quota attainments of 5M total sales USD.
Grew Publix from 70k USD spend to 500k USD.
108%, 105% 222% overachievement
Enterprise Account Executive
DUN & BRADSTREET
Mississauga, ON
01.2012 - 06.2015
Major accounts covered such as Telus, Rogers, Samuel & Son, Manulife, Sun Life, Great West Life, Desjardins
Conducted thorough needs analysis review plans for each client.
Scheduled and attended onsite visits for service reviews, pace reviews, account planning and training needs.
Was a major contributor in the sales process of Softchoice's account win-back from Equifax.
Managed up to 5 territories within a given year across Canada.
Grew and retained a 7M portfolio consecutively over my tenure within this role.
128%, 111%, 115%, 148% overachievement, Winner's Circle 2015
New Customer Acquisition
DUN & BRADSTREET
Mississauga, ON
07.2008 - 01.2012
Prospected within industry verticals and used personal networking contacts to generate quality leads.
Applied extensive needs analysis and product qualification to build and close the sales cycle.
Used creative lead generation campaigns to acquire new business.
101%, 107%, 128% Winner's Circle 2011
Education
Salesforce, Microsoft Office Suite, Head Start at LSU - Leadership Course, Acclivus Certified, OREA,CREA Designated Real Estate Professional, Value Selling Framework Accredited Sales Professional -
Skills
Strategic Account Development
Exceptional Account Service
Loyal Customer Base
Enthusiastic Yet Professional
Creative Account Planning
Proven Track Record
Sales Methodologies
Pipeline Management
Additional Information
Woodbine Racetrack Turf Club Member, Cooking and Entertaining Enthusiast
Timeline
Regional Sales Manager - Canada
LogRhythm
03.2023 - 08.2024
Enterprise Account Executive
Zerto HPE
04.2022 - 01.2023
Senior Account Executive
SOTI, North American Channel
10.2018 - 02.2021
Enterprise Account Executive
DUN & BRADSTREET
01.2012 - 06.2015
New Customer Acquisition
DUN & BRADSTREET
07.2008 - 01.2012
Salesforce, Microsoft Office Suite, Head Start at LSU - Leadership Course, Acclivus Certified, OREA,CREA Designated Real Estate Professional, Value Selling Framework Accredited Sales Professional -
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