Summary
Overview
Work History
Education
Skills
Award Judging
Awards
References
Timeline
Generic

Trent Thompson

Summary

A strategic, award-winning writer and creative director, Trent has spent 20+ years mentoring and managing teams of every level and overseen creative work on clients like SickKids Foundation, RBC, TD, Volkswagen, GM Canada, BMW Canada, Mercedes-Benz Canada, Blackberry, Beam Global, Rogers, TELUS, RioCan Property Management, George Brown College and Manulife.

Overview

22
22
years of professional experience

Work History

Creative Director

Oliver
06.2023 - Current
  • Creative lead on the agency's Manulife account, overseeing global team and output across Montreal, Ottawa, Toronto and APAC.
  • Oliver is a UK-based agency network with a unique model in which client teams are embedded in-house to provide a higher level of service

VP, Creative Director

No Fixed Address Inc.
01.2020 - 03.2023
  • Creative leader at NFA initially brought in to help lead the digital creative team, but my mandate shifted quickly to a much more integrated role
  • Oversaw creative accounts, but also acted as a bridge between the agency and our Product & Platform team.

VP, Creative Director 1:1

BBDO
01.2017 - 01.2020
  • Creative lead on all 1:1 client work at BBDO
  • The brands I worked on in my tenure included Rogers, Mercedes-Benz Canada, Chatr, ESSO, Royal Canadian Mint, RBC Royal Bank and MetroLinx.

Group Creative Director

Cossette
10.2015 - 01.2017
  • Oversaw the creative output of Cossette's formidable Direct/1:1 business
  • This included clients like TD Canada Trust and TD Bank (U.S.), TELUS, BMW Canada and SickKids Foundation.

Creative Director

TrackDDB
05.2014 - 10.2015
  • On top of being co-lead for the creative department, I was leading creative output on VW Canada, Scotiabank, Kraft, Electrolux, BCAA and SickKids Foundation.

Copywriter | Sr. Writer | ACD | CD

Proximity Canada
08.2005 - 05.2014
  • Over my nearly 9 years at Proximity, I grew from copywriter to Creative Director
  • Touched many brands and led the creative output on RBC Royal Bank, Rogers, BlackBerry and Mercedes-Benz Canada.

Copywriter

MacLaren MRM
05.2002 - 08.2005
  • Began my career at McCann in the direct and interactive arm, then named MMDI
  • Rogers was the first brand I worked on and I eventually became lead writer on the agency's GM Canada work.

Education

Media Copywriting Post-Graduate Certificate - Advertising

Humber College

Bachelor of Arts, Honours English Literature (Music History minor) -

McGill University

Skills

    Copywriting

    Creative direction

    Creative strategy

    Communication planning

    Visual communication expertise

    Management

    Mentorship

Award Judging

  • 2023 National Advertising Challenge
  • 2022 ANA ECHO Awards
  • 2021 ANA ECHO Awards
  • 2019 CMA (Canadian Marketing Association)
  • 2019 Ad Rodeo
  • 2019 AMA ECHO Awards
  • 2018 DMA ECHO Awards
  • 2018 CMA Awards
  • 2018 NYF Grand Jury
  • 2017 ECHO Awards
  • 2017 CMA Awards
  • 2016 CMA Awards
  • 2015 CMA Awards

Awards

  • 2023 ADCC Awards, Silver, Interactive, Nonprofit & Public Service
  • 2023 ADCC Awards, Bronze x 2, Advertising, Public Service, Non-Traditional | Experiential
  • 2023 Cannes Lions, Shortlist, Health Awareness & Advocacy
  • 2023 Marketing Awards, Best of Show, Public Service
  • 2023 Marketing Awards, Gold x 2, Online | Experiential/Event Space
  • 2023 D&AD Awards, Graphite Pencil, Spatial Design
  • 2023 D&AD Awards, Shortlist, Digital Design
  • 2023 One Show, Silver Pencil, Spatial Design
  • 2023 One Show, Finalist, Data Visualization
  • 2023 Clios, Bronze, Creativity/Storytelling
  • 2023 Clios, Shortlist, Visualization
  • 2023 One Show, Finalist, Spatial Design | Data Visualization
  • 2023 One Show, Shortlist, Moving Image
  • 2023 Atomic Awards, Gold, AI
  • 2023 Atomic Awards, Silver, Atomic Engagement
  • 2022 Epica Awards, Events, Bronze
  • 2022 Applied Arts, Advertising Awards Winner, Pro-Bono Video
  • 2022 London International Awards, Bronze, Music Adaptation
  • 2022 Clio Awards, Bronze, Film Craft: Music
  • 2022 One Show, Merit, Film Craft: Music
  • 2021 Canadian Marketing Association Awards, Bronze x 2, Customer Experience | Engagement
  • 2021 ADCC Awards, Silver, User Interface & User Experience (Website & Apps)
  • 2021 Webby Awards, Honouree, Best User Interface
  • 2021 Muse Creative Awards, Platinum x 3, Experiential & Immersive, AR | VR | Experiential
  • 2021 Atomic Awards, Silver, Immersive Reality
  • 2021 Atomic Awards, Bronze, Immersive Reality
  • 2020 Applied Arts – Pro-Bono/Public Service
  • 2020 Applied Arts – Digital Advertising, Website
  • 2017 Health Lions, Silver, Integrated – SickKids Foundation VS.
  • 2017 Health Lions, Shortlist, Direct & Promo and Activation – SickKids Foundation VS.
  • 2017 Cannes Lions, Shortlist x 2, Integrated | Direct – SickKids Foundation VS.
  • 2017 DMA ECHO Awards, Diamond ECHO – SickKids Foundation VS.
  • 2017 DMA ECHO Awards, Gold, Consumer Acquisition Campaign – SickKids Foundation VS.
  • 2017 Canadian Marketing Association Awards, Gold, Direct Engagement – SickKids Foundation VS.
  • 2017 Canadian Marketing Association Awards, Bronze, Advertising – SickKids Foundation VS.

References

REFERENCES AVAILABLE UPON REQUEST

Timeline

Creative Director

Oliver
06.2023 - Current

VP, Creative Director

No Fixed Address Inc.
01.2020 - 03.2023

VP, Creative Director 1:1

BBDO
01.2017 - 01.2020

Group Creative Director

Cossette
10.2015 - 01.2017

Creative Director

TrackDDB
05.2014 - 10.2015

Copywriter | Sr. Writer | ACD | CD

Proximity Canada
08.2005 - 05.2014

Copywriter

MacLaren MRM
05.2002 - 08.2005

Media Copywriting Post-Graduate Certificate - Advertising

Humber College

Bachelor of Arts, Honours English Literature (Music History minor) -

McGill University
Trent Thompson