Results driven individual with a niche for increasing revenue streams and developing long lasting and effective client relationships through sales, marketing and strategic partnerships.
Overview
29
29
years of professional experience
Work History
Founder, Sales & Strategic Partnerships
Synct Digital
01.2022 - Current
Reduced clients spends by over 37% while increasing their volume and profits by 15% and 23% respectively.
Established key strategic partnerships with industry leaders that increased brand awareness and market share.
Senior Sales Director
AutoTrader
02.2017 - 11.2021
Developed and implemented sales training programs that improved sales skills and resulted in a 16.9% increase in sales effectiveness.
Received the Sales MVP Award as well as the President Club Award for Sales.
Vice President of Sales & Operations
Search Optics
04.2015 - 01.2017
Analyzed sales trends and customer feedback to identify areas of improvement and recommend strategies for increasing sales.
Recruited, trained, and developed a team of 30 sales and support, resulting in a $10.4 million growth.
Business Development Manager
Strathcom Media
04.2013 - 03.2015
Planned and organized trade shows and conferences that resulted in new business leads and opportunities.
Established strategic partnerships with key industry players, resulting in a 22% increase in sales.
Dealer Development Manager
LGM Financial
03.2011 - 09.2013
Developed and executed strategies and training materials that yielded volume sales increase of 252%.
Developed a comprehensive competitive analysis that identified key areas for improvement to increase market share.
Regional EBusiness Trainer & Marketing Consultant
Cobalt
05.2009 - 04.2011
Exceeded sales goals attaining 120% of target and holding the #1 ranking in all key areas across the nation, and maintaining over 95% customer satisfaction.
Developed creative concepts and designs for a variety of projects, including websites, print collateral, and digital marketing campaigns
Regional General Manager & Partnerships
Automotive Retail
04.1995 - 05.2009
Played an instrumental role in increasing closing ratios from 8% to 23% and average gross from $800 to over $2000 per vehicle while sustaining over $4000 per sale in finance & insurance.
Education
Business Marketing
Centennial College
Business Marketing
West Virginia Wesleyan
MBA
ENEB School of Business
Skills
Revenue Generation
Business Planning
P&L Responsibility
Leadership & Teamwork
Sales Enablement
Lead Generation
Strategic Partnerships
Additional Information
Volunteer Treasurer of School Council
Head Coach Youth Basketball
Google AdWords, Digital Marketing Certificate and Knowledge Management
Co-founder & General Manager of Strategic Partnerships at Ministry of Interior Transformation ProgramCo-founder & General Manager of Strategic Partnerships at Ministry of Interior Transformation Program