Highly driven General Manager successful at implementing strategic approaches to drive profitability and sales. Recognized for performance excellence in operations and customer care. Successful at motivating, training and developing team members to drive profitability in highly competitive environments.
Overview
34
34
years of professional experience
1
1
Certification
Work History
Director of Business Development
Golf Sudbury
01.2024 - Current
Developed customized solutions tailored specifically to individual client needs, leading to an increase in repeat business engagements.
Increased client base by developing and implementing effective business development strategies.
Negotiated favorable contract terms with vendors and suppliers, reducing operational costs significantly for the organization.
Negotiated, prepared, and signed contracts with clients.
Established, initiated and optimized business development strategies based on company targets, product specifications, market data, and budget factors.
Led change and transformation across business areas to deliver benefits and align company resources.
Championed organizational change initiatives that resulted in streamlined operations and significant cost savings for the company.
Mentored team members to develop their skills, leading to increased productivity and successful promotions within the company.
Generated significant revenue growth with the implementation of innovative marketing campaigns.
Cultivated strong relationships with key stakeholders both internally and externally to optimize collaboration efforts across departments.
Managed revenue models, process flows, operations support and customer engagement strategies.
General Manager/COO
Idylwylde Golf & Country Club
06.2017 - 10.2022
Developed service and sales strategies to improve retention and revenue
Enhanced operational performance by developing effective business strategies, systems and procedures
Maximized time and employee productivity, consolidating data, payroll and accounting programs into centralized systems
Delegated work to staff, setting priorities and goals
Used excellent verbal skills to engage customers in conversation and effectively determine needs and requirements
Reviewed financial statements and sales or activity reports to measure productivity or goal achievement
Used strong issue resolution and communication skills to cultivate and strengthen lasting client relationships
Implemented successful business strategies to increase revenue and target new markets
Trained employees on duties, policies and procedures
Tracked monthly sales to generate reports for business development planning
Created effective business plans to focus strategic decisions on long-term objectives
Directed or coordinated financial or budget activities to fund operations and maximize investments.
Director of Operations
Deer Creek Golf Clubs
01.2010 - 05.2017
Established operational guidelines and identified opportunities for improvement
Worked with management team to develop operational goals aligned with business strategy
Set goals and expectations for direct reports using performance review process, holding staff accountable
Assessed and evaluated business procedures and implemented structure to improve day-to-day operations
Recognized employees for demonstrating excellent service resulting in increased company morale
Analyzed data across variety of sources to identify trends, patterns and areas of opportunity
Communicated clear and consistent messages regarding departmental goals to produce desired results
Monitored progress by establishing plans, budgets and measuring results
Implemented successful business strategies to increase revenue and target new markets
Successfully improved employment turnover through creating incentive and training programs.
Associate Golf Professional
Wooden Sticks Golf Club
01.2007 - 01.2010
Trained employees on duties, policies and procedures
Recruited, interviewed and hired qualified staff for open positions
Created schedules and monitored payroll to remain within budget
Administered employee discipline through verbal and written warnings
Managed inventory levels and conducted corrective action planning to minimize long-term costs
Developed service and sales strategies to improve retention and revenue
Enhanced operational performance by developing effective business strategies, systems and procedures
Prepared staff work schedules and assigned team members to specific duties
Monitored inventory levels and placed new orders for merchandise to keep supply well-stocked
Completed thorough opening, closing and shift change functions to maintain operational standards each day
Implemented campaigns and promotions to help with developing goods and services.
Associate Golf Professional/Tournament Director
The Club at Bond Head
01.2005 - 12.2006
Guided management and supervisory staff to promote smooth operations
Built and maintained loyal, long-term customer relationships through effective account management
Delivered exceptional client experiences through hands-on leadership of associates and managers
Designed sales and service strategies to improve revenue and retention
Formed and sustained strategic relationships with clients
Developed a forecaddie program from the ground up
Enhanced customer engagement strategy to further drive up sales thus enhancing the customers experience
Built an extensive tournament cliental list that helped ensure success for year to come
Assisted in all aspects of new golf course start up
Built data collection strategy to assist the club in its startup phase.
Associate Golf Professional
Deerhurst Resort
03.2000 - 11.2004
Managed the operation of the Deerhurst lakeside course
Assisted with the development of the Deerhurst Golf Academy
Worked closely with the resorts marketing team on marketing strategies and reported on the effectiveness of these strategies
Hired and trained the golf operations team
Worked closely with the accounting team to implement inventory control systems to reduce shrinkage
Ordered and controlled golf shop inventory levels on a seasonal basis
Worked with the accounting team to change the resorts POS system
Reviewed financial statements and sales or activity reports to measure productivity or goal achievement.
Assistant Golf Professional
Banty's Roost Golf Club
04.1998 - 11.1999
Oversaw the operation of a 27-hole golf facility
Developed the club's first policy and procedures manual
Started the club's first club repair operation adding a new revenue stream
Developed the club's first online store adding to the club's pro shop sales
Learned the art of working in an extremely fast paced environment
Took over serving staff management in my second year
Developed a lesson program to increase club revenue.
Pro Shop Supervisor
Welsford Golf Club
04.1990 - 11.1997
Completed thorough opening, closing and shift change functions to maintain operational standards each day
Delegated work to staff, setting priorities and goals
Counted and balanced registers
Evaluated store performance and incorporated feedback to implement improvement plans
Used Point of Sale register system to complete transactions
Identified appropriate solutions to minimize issues and quickly solve problems.
Education
PGM Diploma - Professional Golf Management
Georgian College
Orillia, ON
05.2002
BBA - Business
University of New Brunswick
Saint John, NB
04.1997
Skills
Performance Improvements
Supervision and Training
Policy/Program Development
Administrative Management
Finance and Accounting Oversight
Sales and Customer Service
Performance Evaluation and Monitoring
Resource Allocation
Quality Assurance
Mathematical Calculation and Reasoning
Problem Anticipation and Resolution
Management Team Building
Financial Statement Review
Staff Development
Business Leadership
Vendor Management
Revenue Growth
Certification
Teaching and Coaching Certification (TCCP) Levels I, II, III, IV
Disney Business Excellence Training
Eagles Flight Standards of Excellence Training
Service Excellence (Deerhurst Resort)
Negotiation and Conflict Resolution Training
Train the Trainer
Smart Serve
Club Fitting Specialist (Titleist, Callaway, Taylor Made etc.)
Ice Technician Training Levels I, II, III
Visual Merchandising Training
Affiliations
NATIONAL GOLF COURSE OWNERS ASSOCIATION
Languages
English
Full Professional
Timeline
Director of Business Development
Golf Sudbury
01.2024 - Current
General Manager/COO
Idylwylde Golf & Country Club
06.2017 - 10.2022
Director of Operations
Deer Creek Golf Clubs
01.2010 - 05.2017
Associate Golf Professional
Wooden Sticks Golf Club
01.2007 - 01.2010
Associate Golf Professional/Tournament Director
The Club at Bond Head
01.2005 - 12.2006
Associate Golf Professional
Deerhurst Resort
03.2000 - 11.2004
Assistant Golf Professional
Banty's Roost Golf Club
04.1998 - 11.1999
Pro Shop Supervisor
Welsford Golf Club
04.1990 - 11.1997
PGM Diploma - Professional Golf Management
Georgian College
BBA - Business
University of New Brunswick
Teaching and Coaching Certification (TCCP) Levels I, II, III, IV
Disney Business Excellence Training
Eagles Flight Standards of Excellence Training
Service Excellence (Deerhurst Resort)
Negotiation and Conflict Resolution Training
Train the Trainer
Smart Serve
Club Fitting Specialist (Titleist, Callaway, Taylor Made etc.)
Ice Technician Training Levels I, II, III
Visual Merchandising Training
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