Tim Tsafaridis
Vice President of Client Services
Markham,Ontario
Summary
Results-driven Vice President with 10+ years in digital marketing and advertising. Proven marketing leader skilled in developing strategies that enhance brand visibility and drive lead generation through effective sales collaboration. Strong analytical and project management abilities support successful management of complex initiatives aligned with business objectives. Recognized for fostering high-performing teams and delivering data-informed results that meet market trends and customer needs.
Overview
12
12
years of professional experience
4
4
years of post-secondary education
Work History
Vice President of Client Services
Multiview
05.2023 - Current
- Lead Account Management team consisting of 25 managers, both in Canada and the USA, who are responsible for managing over 50% of company revenue.
- Achieved strategic client engagement that has lead to a 15% year-over-year increase in share of wallet share.
- Establish KPIs and prioritization frameworks to optimize team performance and outcomes.
- Implement strategies to enhance client retention and satisfaction.
- Collaborate with sales leadership to improve internal processes and elevate the client experience.
Director of Client Success
Multiview
03.2022 - 05.2023
- Oversaw client accounts through training, KPI tracking, account distribution and cross department collaboration to enhance retention and client satisfaction.
- Lead regular team communications to align on goals, achievements and future strategies.
- Improved new hire training and ongoing education to strengthen team capabilities.
Manager, Account Management Canada
Multiview
08.2018 - 03.2022
- Leader for all of the Multiview Canada Programmatic Advertising Account Managers, while maintaining previous job functions.
Programmatic Advertising Account Manager
Multiview
01.2017 - 08.2018
- Key point of contact for portfolio of clients, interpreting campaign trends and monitoring key performance indicators across marketing channels, implementing a digital strategy to ensure high ROI.
Business Development Manager
Multiview
06.2013 - 01.2017
- Manage relationships with new and established clients to construct proposals and contracts within selling guidelines to develop and maintain a book of business and produce strong ROI for clients.
Education
Bachelor of Science (B.S.) - Marketing
St. Cloud State University - Herberger Business School
St Cloud, MN 01.2009 - 01.2013
Skills
- Strategic Leadership
- Marketing Strategy
- Budget Analysis
- Verbal & Written Communication
- Reporting & Analytics Interpretation
- Presentation Skills
- Coaching & Development
- Problem Solving
- Customer Focused
- Time Management
- Discipline & Consistency
- Team leadership
- Decision-making
- Extensive Marketing Software Knowledge
- Project Management
- Stakeholder Management
Awards
- Presidents Club Recipient, 12/31/19
- Canada Operations Employee of the Year, 12/31/18
- Canada Operations Employee of the Year, 12/31/19
- JJ-DID-TIE-BUCKLE Leadership Award, 12/31/19
- Presidents Club Recipient, 12/31/22
Accomplishments
2 Time Presidents Club Selection
2 Time Employee of the Year
Leadership Award Winner
Timeline
Vice President of Client Services
Multiview
05.2023 - Current
Director of Client Success
Multiview
03.2022 - 05.2023
Manager, Account Management Canada
Multiview
08.2018 - 03.2022
Programmatic Advertising Account Manager
Multiview
01.2017 - 08.2018
Business Development Manager
Multiview
06.2013 - 01.2017
Bachelor of Science (B.S.) - Marketing
St. Cloud State University - Herberger Business School
01.2009 - 01.2013
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