Summary
Overview
Work History
Education
Skills
Websites
Accomplishments
Locations
References
Timeline
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Tim Pellegrino

Greater Toronto Area,ON

Summary

Experienced account manager and business development professional with a proven track record in client relations, sponsorship acquisition, and stakeholder engagement. Successfully expanded customer accounts through exceptional service, industry expertise, and reliable project delivery. Skilled in leading teams to enhance revenue potential, with a reputation for collaborative, coach-style leadership that fosters team engagement. Adept problem solver in ambiguous situations.

Overview

20
20
years of professional experience

Work History

Account Executive

Clay Software
Toronto, Ontario
05.2023 - 11.2023
  • Developed go-to-marketing strategies and implemented CRM
  • Generated new relationships and re-established rapport with previous prospects
  • Attained 15 new qualified opportunities
  • Closed 2 deals in first full quarter

Account Manager

Prolifics Inc.
Toronto, Ontario
01.2017 - 02.2023
  • Achieved 12+ new qualified opportunities per quarter worth $1.2M+ pipeline
  • In key accounts, contributed to WIN revenue of $100K GM per quarter
  • Hosted educational customer meetings and marketing events around data privacy compliance
  • Prepared scope of work and acted as liaison between customer and project delivery
  • Assembled appropriate engineering and delivery teams for RFI/RFP bids

Sales Associate

Blueprint Software System
Toronto, Ontario
01.2015 - 12.2016
  • Managed and maintained relationships with prospects, stakeholders, and strategic partners
  • Generated 24+ new opportunities for each quarter resulting in $3.6M+ in new pipeline
  • Maintained 250+ weekly multi touchpoint outbound activities and responded to inbound inquiries
  • Conducted 2+ weekly customer discovery meetings in preparation for product demo
  • Participated in account planning, identifying client opportunities and aligning marketing campaigns

Marketing Manager

IBM Canada
Toronto, Ontario
01.2011 - 12.2014
  • Achieved an 83% YoY increase in monthly website traffic by optimizing online presence
  • Collaborated with Global Marketing to develop regional go-to-market plans and tactics
  • Presented strategic plans to sales and brand managers, ensuring alignment and buy-in
  • Monitored and analyzed key performance indicators (KPIs) to ensure alignment with objectives
  • Fostered strong relationships with ad agencies and market research firms
  • Oversaw translation process for digital assets for Atlantic Canada customers

Business Development Representative

IBM Canada
Toronto, Ontario
07.2003 - 12.2010
  • Generated and nurtured leads into new opportunities, contributing $12M annually
  • Grew the live chat program, resulting in a $48M annual pipeline
  • Identified inefficiencies and developed action plans aligned to revenue and expenses
  • Facilitated team enablement and improved customer satisfaction

Education

Introduction Certificate -

MEDDIC Sales Academy
01.2020

Business Communication courses -

Toronto Metropolitan University
01.2003

Business Marketing Administration Diploma -

Seneca College
01.2002

Skills

  • Lead Generation
  • Business Development
  • Account Management
  • Territory Planning
  • Project Delivery
  • Client presentations
  • Marketing Campaign Management
  • Critical thinking

Websites

Accomplishments

  • Revenue Growth: Increased project services revenue by 143% YoY for a major bank-Account Executive, Prolifics.
  • New Business: Identified and secured an $800K contract with a parking facility management company-Account Manager, Prolifics.
  • Lead Generation: Generated $145M in new business opportunities through digital marketing initiatives-Marketing Manager, IBM.
  • Sales Excellence: Exceeded annual sales plan, earning the Hundred Percent Club Award with $12M+ pipeline, 160+ new prospects, and $3.2M+ in revenue-Business Development, IBM.

Locations

Greater Toronto Area, ON

References

References available upon request

Timeline

Account Executive

Clay Software
05.2023 - 11.2023

Account Manager

Prolifics Inc.
01.2017 - 02.2023

Sales Associate

Blueprint Software System
01.2015 - 12.2016

Marketing Manager

IBM Canada
01.2011 - 12.2014

Business Development Representative

IBM Canada
07.2003 - 12.2010

Introduction Certificate -

MEDDIC Sales Academy

Business Communication courses -

Toronto Metropolitan University

Business Marketing Administration Diploma -

Seneca College

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Tim Pellegrino