Tianyu Zhang
Toronto,ON
Summary
I am an ambitious student currently pursuing a degree in Digital Futures, with extensive experience in poster creation, game modeling, and social media management. In my previous roles, I was responsible for creating posters, video editing, and digital marketing. Additionally, I have served as the president of a student club, where I filmed and produced content for various club events. I possess strong adaptability and a robust work ethic, thriving in both team-oriented and self-motivated environments. I excel at translating company visions into effective graphics and related design packages, and I am adept at managing multiple projects simultaneously while consistently meeting deadlines.
Overview
6
6
years of professional experience
Work History
Overseas Social Media Operations Intern
PFF Studio
Beijing, China
05.2023 - 10.2023
- Developed content for various social media platforms including Facebook, Twitter, Instagram, YouTube, LinkedIn, and Snapchat.
- Scheduled content for publication on social media at ideal times.
- Analyzed competitor channels for inspiration when creating content.
- Filmed, edited, and uploaded videos for the YouTube channel.
- Managed social media accounts associated with the YouTube channel.
- Collaborated with other YouTubers to create collaborative projects.
- Created YouTube channel and developed a content strategy to increase viewership.
- Created, edited, and published content for various platforms including Twitter, Facebook, Instagram, Snapchat, YouTube and TikTok.
- Assisted in setting up displays for special events or promotions.
Propaganda Department
AI PERFORMANCE
Toronto, ON
03.2022 - 05.2022
- Planning promotional copy and event plan.
- Production company planning.
- Develop Redbook account, instagram account and Tiki Tok account.
- Responsible for the company's digital marketing plan
- Prioritized and organized tasks to efficiently accomplish service goals.
- Improved operations by working with team members and customers to find workable solutions.
- Handled delegated tasks.
- Wrote social media content to increase engagement with customers.
- Oversaw social media and digital marketing strategy to increase brand exposure and audience engagement.
- Developed creative digital content and unique campaigns to drive brand exposure.
- Tracked and analyzed social media and online marketing initiatives.
- Maintained editorial calendars for social media account activities and ROI review.
- Managed editorial image licensing and social media content.
- Generated interest for new and upcoming product and service releases by managing social media accounts.
Sales
J&J PET CLUB
Toronto, ON
07.2021 - 02.2022
- Xiaohongshu copywriting editor product promotion
- WeChat Moments Copywriting Editor
- Recommended merchandise to customers based on needs and preferences.
- Educated customers on product and service offerings.
- Escorted customers to products and pointed out complementary items to boost store sales.
- Stocked shelves and supplies and organized displays to focus customer attention on specific items.
- Worked successfully with diverse group of coworkers to accomplish goals and address issues related to our products and services.
- Delivered excellent service to pet owners to drive repeat business.
Sales
Sayn pets
Toronto, ON
11.2020 - 04.2021
- Provided every customer with comprehensive assistance upon entering thestore through merchandise selection and completion of purchases.
- Kept apprised of emerging trends and provided informative customer service to assist in product selection.
- Offered product and service consultations and employed upselling techniques.
CG Production Assistant & Special Effect Proce
An art studio
Beijing, China
06.2017 - 12.2018
- Employed latest game design software to create layouts, levels, characters, vehicles and individual game elements and aspects.
- Used existing character animation to develop new stories for over 6 projects.
- Worked with motion capture department to collect data for over 10 specific characters and apply to animations.
Education
Bachelor of Design - Digital Future
OCAD University
Toronto, ON07.2024
Skills
- Create pictures, posters
- Knowledgeable in Photoshop & Blender
- Character creation
- Game design
- Computer skills
- communication skills（English,中文）
- Knowledgeable in Canva
Hobbies
Drawing games, illustration, raising small animals, LEGO
Timeline
Overseas Social Media Operations Intern
PFF Studio
05.2023 - 10.2023
Propaganda Department
AI PERFORMANCE
03.2022 - 05.2022
Sales
J&J PET CLUB
07.2021 - 02.2022
Sales
Sayn pets
11.2020 - 04.2021
CG Production Assistant & Special Effect Proce
An art studio
06.2017 - 12.2018
Bachelor of Design - Digital Future
OCAD University
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