Summary
Overview
Work History
Education
Skills
Timeline
Generic

Theresa (Faught) Wolf

San Francisco

Summary

Senior user experience researcher who conducts mixed-method studies to triangulate data-driven product insights that drive roadmap direction. Specialized in leveraging generative user research methodologies to address executive and cross-functional stakeholder questions along all stages of the product development lifecycle.

Overview

7
7
years of professional experience

Work History

UX Research Lead, Watsonx.data

IBM
03.2022 - Current
  • Led a user research squad of 5 mid-level practitioners by defining and project managing the user research study roadmap for a net-new, high visibility product at IBM.
  • Conducted surveys and user interviews to model desirability of competitive features against target market segments.
  • Facilitated alpha and beta customer feedback programs leading to a successful GA in July 2023.
  • Built cross-functional relationships with executive and director-level stakeholders in product management, engineering, design, sales, and marketing to ensure depth and breadth of research impact.

UX Researcher, Db2

IBM
02.2020 - 03.2022
  • Leveraged qualitative and quantitative methods including surveys, structured interviews, benchmarks, and competitive analyses to inform senior technical leadership and product management research questions.
  • Oversaw and enabled team of 12 designers to conduct evaluative usability studies to promote user-centered design decisions.
  • Engaged in Enterprise Design Thinking practices with design, product management, and engineering teams throughout research process to increase innovation while taking business and technical changes into account.

Human Factors Research Intern

NASA Ames Research Center
02.2019 - 09.2019
  • Contributed to ongoing research within Aerospace Cognitive Engineering Lab in Human Systems Integration division.
  • Facilitated human factors study focusing on training for generalizing knowledge in complex cognitive work and how procedure automation software can support this work.

UX Research Intern

IntelliCorp
03.2018 - 05.2018
  • Conducted 20 usability test sessions and heuristic analysis to improve user experience of LiveCompare (SAP management software) product.
  • Redesigned user interface for LiveCompare app store.

Education

Master of Science - Human Factors And Ergonomics

San Jose State University
San Jose, CA
12.2020

Bachelor of Arts - Psychology

California State University - Chico
Chico, CA
05.2017

Skills

  • Research roadmap scoping and planning through study prioritization based on business needs
  • Workshop facilitation with executives and director-level stakeholders using design thinking practices
  • Data-driven storytelling and presentation acumen tailored to specific audience
  • User research methods: surveys, interviews, Kano, benchmarking, card sorting and tree testing, diary studies, Jobs To Be Done and Outcome-Driven Innovation analysis
  • Experienced working in Agile environment with geographically dispersed team

Timeline

UX Research Lead, Watsonx.data

IBM
03.2022 - Current

UX Researcher, Db2

IBM
02.2020 - 03.2022

Human Factors Research Intern

NASA Ames Research Center
02.2019 - 09.2019

UX Research Intern

IntelliCorp
03.2018 - 05.2018

Master of Science - Human Factors And Ergonomics

San Jose State University

Bachelor of Arts - Psychology

California State University - Chico
Theresa (Faught) Wolf