Successful journalist and marketing leader with expertise in digital, print, email, and social media. Skilled in planning events, trade shows, and presentations to maximize impact.
Overview
11
11
years of professional experience
Work History
Sales and Marketing
New United Goderich Inc.
01.2023 - Current
Experienced in internal and external communication, advertising, and managing over four email campaigns annually, as well as organizing two trade shows and various internal events.
Directed social media engagement strategies using Hootsuite, achieving over 400% reach on LinkedIn campaigns.
Skilled in copywriting, editing, and producing content for digital marketing.
Created website content, including photography and video production.
Team Lead
Windsor Factory Supply Ltd.
10.2020 - 01.2023
Interviewed, trained and reviewed new hires
Facilitated new company initiatives and implemented new projects with daily reports
Managed, resolved, and responded promptly to customer complaints and concerns
Managed day-to-day operations of the transportation team as well as the shipping/receiving team
Maintained an efficiency rating at the Distribution Center of 80% or higher.
Communications Manager
Excel 4 Canada
02.2017 - 03.2018
Overseen communications for new products, events, and special promotions
Developed marketing and communication strategies to increase brand awareness and customer loyalty
Worked with a team of communicators and content creators to deliver marketing materials to engage clients and customers.
University Professor
AEMS University (Brazil)
01.2015 - 01.2016
Taught courses on Specialized Advertising, Broadcast Journalism & New Technologies in Communication
Oversee all projects created by students in broadcast journalism and manage how they are communicated on the radio station.
News Editor
Newspaper Hojemais (Brazil)
06.2013 - 07.2015
Evaluated and follow up on news leads and news tips to develop story ideas
Proofread, edited, and evaluated final copy to verify content aligned with established guidelines.
Education
Diploma - Broadcast Journalism
Fanshawe College
London, ON
03.2017
Corporate Communication - Communications
Universidade Gama Filho
Rio De Janeiro
12.2011
Bachelor of Science - Journalism
Universidade Do Oeste Paulista
Sao Paulo, Brazil
12.2007
Skills
Marketing strategy
Strong detail orientation
Content development & optimization
Exceptional time management
Leadership
Team collaboration & communication
Conflict Resolution
Bilingual - English & Portuguese
Corporate storytelling
Content Development
Internal Communications
Accomplishments
Awarded Best Journalist and News Editor
Media Coach
Coordinated economic development workshops throughout Brazil