Tanvi Antarkar
Summary
Result-driven MBA graduate with a strong background in social media management, client servicing and content creation. Adept at executing multi-channel marketing campaigns, event co-ordination, stakeholder collaboration, and performance analytics to drive business growth.
Overview
5
5
years of professional experience
Work History
Social Media Account Executive & Client Servicing
SoCheers Infotech Pvt. Ltd
10.2021 - 06.2023
- Executed brand campaigns that were customized to meet the goals of each client, resulting in a 35% increase in overall campaign engagement across social media channels
- Ensured campaign tactics complemented brand identity by collaborating with clients
- Monitored emerging social media trends and delivered weekly and quarterly reports
- Made sure marketing plans were delivered on schedule and implemented on all social media platforms for clients
- Increased campaign efficiency and ROI by 22% through the analysis of KPIs and the provision of actionable insights
- Arranged with both internal and external teams to produce top-notch content and carry out integrated marketing campaigns on time
- Streamlined performance tracking, improved client outreach response time by 18%, and helped manage the CRM database using Hubspot
- Created engagement tactics and helped create content that resulted in a 30% boost in post interaction on Facebook, Instagram, and LinkedIn
Sales & Marketing Intern
XIRCLS- World's First Collaborative Marketing Technology
03.2021 - 07.2021
- Contributed to marketing strategy development, increasing lead development
- Worked closely with the founders to identify and pursue business opportunities
- Coordinated with the clients to ensure smooth campaign execution
Sales Intern- Events
Economic Times Edge
01.2020 - 03.2020
- Generated leads for high-profile events like ET InnoTribe 2020, ET Education Symposium 2020
- Coordinated with the clients to ensure successful event execution
Customer Service Specialist
Fresh Street Market
04.2024 - Current
- Enhancing customer experience through effective communication and problem solving
- Applying marketing knowledge to improve store branding and promotions
- Professionally addressed consumer questions, facilitating a seamless and satisfying purchasing experience
- Handled 200-300 customers daily, processing transactions accurately and quickly
- Helped with order pickups, packing, and customer service coordination to support e-commerce operations
- To increase sales, proactive upselling of promotional items and product recommendations were made
- Maintained displays and signage and promoted ongoing campaigns as part of in-store marketing initiatives
- Reported client comments and made suggestions for process enhancements in daily communications with team leads
Education
Master of Business Administration -
University Canada West
01.2025
Bachelor of Management Studies - Marketing
University of Mumbai
01.2020
Skills
- Social Media Marketing (Meta, Instagram, LinkedIn, X (Twitter), TikTok)
- Digital Advertising (Meta Ads)
- Client Relationship Management and Servicing
- Campaign Strategy & Brand Engagement
- On-site Co-ordination
- Detail Oriented
- Excellent Communication Skills
- Problem- Solving Ability
- Canva
- MS Office
Languages
English (Fluent)
Hindi (Fluent)
Marathi (Fluent)
Timeline
Customer Service Specialist
Fresh Street Market
04.2024 - Current
Social Media Account Executive & Client Servicing
SoCheers Infotech Pvt. Ltd
10.2021 - 06.2023
Sales & Marketing Intern
XIRCLS- World's First Collaborative Marketing Technology
03.2021 - 07.2021
Sales Intern- Events
Economic Times Edge
01.2020 - 03.2020
Master of Business Administration -
University Canada West
Bachelor of Management Studies - Marketing
University of Mumbai
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