Syeda Asma Abbas
Oakville,ON
Summary
Dynamic Senior Graphic Designer and Team Lead with over 10 years of experience in driving innovative design projects. Proven expertise in utilizing AI-driven design tools to create efficient and impactful visual solutions. A strong problem solver with excellent time management skills, consistently achieving and exceeding project objectives. Passionate about fostering creativity while delivering strategic design that aligns with organizational goals.
Overview
7
7
years of professional experience
1
1
Certification
Work History
Book Cover Designer (Freelance)
Dibbly Create | The Urban Writters
Toronto, Ontario
12.2024 - Current
- Determined size and layout of copy material and selected styles and size of fonts.
- Ensured all final artwork adhered to standard printing requirements.
- Prepared preliminary design drafts reflecting product concepts.
Creative Graphic Designer & CS Representative
Food Village
Calgary, Alberta
10.2024 - Current
- Maintained a digital asset library, organizing graphics, Food photos refrences, and artwork for easy access.
- Generated ideas for promotional materials such as brochures, flyers and posters based on customer needs.
- Resolved customer complaints promptly and efficiently.
- Answered inbound calls, chats and emails to facilitate customer service.
Global Digital Designer
Small World Financial Services
London, UK, United Kingdom
06.2023 - 03.2024
- Utilized Adobe Creative Suite programs including Photoshop, Illustrator, InDesign, and Dreamweaver.
- Designed creative campaigns that utilized a variety of digital platforms, including social media, email, and web-based advertising.
Senior Graphic Designer
TelloTalk Messenger
Karachi, Pakistan
06.2018 - 07.2023
- Designed, developed, and implemented scalable applications to meet business requirements.
Design Lead
Nexus Clinic
Kuala Lumpur , Malaysia
11.2022 - 05.2023
- Craft engaging social media content and print collaterals
Education
Communication Design -
Karachi School of Art
Karachi, Pakistan09-2014
Skills
- Adobe Creative Suite
- Color theory
- Print production
- Client communication
- Digital asset management
- Customer service
Certification
- AI in design
Timeline
Book Cover Designer (Freelance)
Dibbly Create | The Urban Writters
12.2024 - Current
Creative Graphic Designer & CS Representative
Food Village
10.2024 - Current
Global Digital Designer
Small World Financial Services
06.2023 - 03.2024
Design Lead
Nexus Clinic
11.2022 - 05.2023
Senior Graphic Designer
TelloTalk Messenger
06.2018 - 07.2023
Communication Design -
Karachi School of Art
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