Syed Refat Iqbal
Richmond,BC
Summary
High-achieving Business Development Representative bringing expertise in marketing, sales and operations. Consults with customers, builds strong relationships and increases sales numbers.
Overview
10
10
years of professional experience
Work History
Business Development Lead
Daraz
09.2023 - 11.2023
- Develop and execute Business Development and Commercial strategy to drive revenue growth and achieve MyBiz objectives.
- Led and managed Marketplace, Incubation, Acquisition and Catalogue team and provided guidance, support, and performance feedback.
- Oversee marketplace operations, including product assortment, pricing, promotions, and inventory management, to optimise sales and profitability.
- Drive innovation and continuous improvement in commercial processes, systems, and practices to enhance operational efficiency and customer experience.
- Collaborate with cross-functional teams to identify and capitalise on new business opportunities, partnerships, and market trends.
Business Development Manager
MGH Group
06.2021 - 08.2023
- Lead and manage both B2C and B2B sales, marketing and account management of Waadaa.Insure
- Set budgets and targets for sales, marketing, and account management.
- Create and implement sales plans to grow revenue in the target user market and geographic sectors nationally and globally.
- Working with the Product Team to agree on positioning strategies for the product lines.
- Develop growth strategy focusing on financial gain and customer satisfaction.
- Develop and manage strategic partnerships to maintain a sustainable business.
Channel Development Lead
Telenor Health
09.2018 - 05.2021
- Led two major B2C Channels (City Bank Agent Banking and Grameen Phone Center).
- Build a sustainable relationship with channel partners and find new flagship channels.
- Develop and Execute Channel strategy, Marketing plans, and engagement strategy.
- Manage 100+ Channel Sales Executives, ensure effective sales forecasting, and Channel Target.
- Monitor Incentives and payment terms.
- Ensure regular training for Sales Executives.
Assistant Manager, Channel Development - Retail
Samsung Electronics
05.2014 - 08.2018
- Leading the Retail Channel of 150+ Sales Professionals.
- Designing & formulating tangible programs & tools that will help meet the channel’s revenue, volumes, and profitability expectations.
- Leading the development, optimization & management of Regional Sales Managers through formulating Catchment area drive; footfall conversion, and customer follow-up process.
- Aligning retail strategy with the directional focus of country & cooperating with other Commercial functions to ensure that group objectives are met.
- Developing clear sales processes, which enhance the service offering to customers, and are aligned to the Regional & Global Sales Process.
- Managing the Retail Budget and Tracking and responsible for ensuring that allocation of resources maximizes return on investment.
Education
MBA - Marketing
University of Dhaka
Dhaka, Bangladesh02.2020
Bachelor of Science - Telecommunication Engineering
North South University
Dhaka, Bangladesh02.2016
Skills
- Data Analysis
- Strategic Planning
- Marketing Strategy
- Performance Metrics
- Cross-functional Team Leadership
- Customer Relationship Management
- Sales Forecasting
- Lead Generation
- Team Mentoring
- Territory Development
- B2C Experience
- Sales Strategy
Languages
English
Full Professional
Bengali
Native or Bilingual
Hindi
Limited Working
Urdu
Limited Working
Timeline
Business Development Lead
Daraz
09.2023 - 11.2023
Business Development Manager
MGH Group
06.2021 - 08.2023
Channel Development Lead
Telenor Health
09.2018 - 05.2021
Assistant Manager, Channel Development - Retail
Samsung Electronics
05.2014 - 08.2018
MBA - Marketing
University of Dhaka
Bachelor of Science - Telecommunication Engineering
North South University
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