SYDNEY MAE MAGBANUA
Los Angeles
Summary
Competent marketing specialist with proven ability to develop creative, effective and successful marketing strategies. Possesses excellent communication and interpersonal skills to establish and maintain positive working relationships. Adept at managing all aspects of advertising including logistics, research and campaign strategy.
Overview
3
3
years of professional experience
Work History
Conference Assistant and Desk Assistant
California State University of Long Beach
08.2024 - 08.2025
- Trained a team of 15 to assure all rooming lists, keys, and special requests are accommodated.
- Responded to crisis situations, including medical emergencies and mental health concerns, following university protocols and documenting incidents
National Communications Coordinator
California State University of Long Beach
06.2024 - 05.2025
- Planned, organized, and executed 8 large-scale educational and social events resulting in attendance of more than 1200 residents at each event.
- Represented the organization at the regional Pacific Affiliate of College and University Residence Halls (PACURH) conferences, fostering intercollegiate collaboration and engagement
Marketing & Social Media Administrator
Crystal Art Gallery
03.2023 - 09.2024
- Developed and managed influencer and affiliate marketing programs to drive brand awareness and sales conversions
- Produced digital, written, and video content for social media, optimizing posts for reach and platform-specific engagement
- Collaborated with cross-functional teams and led strategic initiatives to boost website traffic and drive e-commerce sales
- Oversaw the company’s TikTok Shop, Pinterest, and Facebook profiles, ensuring consistent audience growth
- Collaborated with sales, product management, and web development teams to create specific marketing campaigns across multiple platforms.
- Managed paid social media advertising campaigns to reach and engage target audiences.
Ecommerce & Marketing Manager
Baby Barrels
10.2022 - 03.2023
- Managed day-to-day operations of e-commerce platforms, including Shopify and Etsy, ensuring product listings, inventory, and customer experience were optimized
- Created and executed targeted email marketing campaigns to drive customer retention
- Created and posted content to boost sales across Facebook, TikTok, and Instagram
Education
Bachelor of Science - Marketing
California State University of Long Beach
Long Beach, CA05-2025
Associate of Science - Business Administration
Glendale Community College
Glendale, CA06-2023
Skills
- Cross-platform marketing
- Influencer management
- Marketing strategy and campaign management
- Email marketing
- E-commerce management
- Analytical skills
- Event promotion
- Organizational skills
- Events logistics management
- Project management
- Hospitality management
- Staff training
Languages
Spanish
Professional Working
French
Limited Working
Chinese (Mandarin)
Limited Working
Interests
- Documenting and sharing travel experiences
- Crafting and DIY Projects
- Graphic Design
- Blogging
- I have a passion for photography and editing photos
- Creating digital artwork using software like Photoshop, Illustrator, or Procreate
- Creative Writing
- Cooking
Timeline
Conference Assistant and Desk Assistant
California State University of Long Beach
08.2024 - 08.2025
National Communications Coordinator
California State University of Long Beach
06.2024 - 05.2025
Marketing & Social Media Administrator
Crystal Art Gallery
03.2023 - 09.2024
Ecommerce & Marketing Manager
Baby Barrels
10.2022 - 03.2023
Bachelor of Science - Marketing
California State University of Long Beach
Associate of Science - Business Administration
Glendale Community College
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