Sunhye Ban
Vancouver,BC
Summary
Results-driven marketing professional with extensive experience in digital advertising, social media management, and influencer partnerships. Proven track record of enhancing brand visibility and driving substantial sales growth in competitive markets.
Overview
7
7
years of professional experience
Work History
Japanese Market Lead
Nordic Nest AB
Seoul, South Korea
05.2022 - 10.2025
- Led marketing strategy and campaign execution for the Japanese market, elevating brand presence in the home design e-commerce sector.
- Achieved 600%+ market sales growth through targeted ads, pricing strategies, and consumer-focused optimization.
- Grew Japanese social media channels from 0 → 60,000 followers, significantly increasing brand visibility.
- Improved product margin by 5% while driving an additional 20% sales increase in the last year.
- Managed site localization and UX improvements across 40,000+ products for the Japanese audience.
- Collaborated with global teams to adapt design, product, and marketing initiatives for Japan.
- Conducted competitive and trend analysis to refine messaging and promotions.
Japanese Market Coordinator
Nordic Nest AB
Seoul, South korea
12.2020 - 05.2022
- Facilitated market expansion through localized content, paid advertisements, and campaign analysis.
- Managed influencer collaborations to enhance brand credibility and engagement.
- Assisted in improving UX, customer communication, and promotional strategies.
- Contributed to early-stage sales growth by tracking performance and analyzing market insights.
Account Executive, Media Sales
Human Global Talent Co., Ltd.
Tokyo, Japan
04.2019 - 09.2020
- Consulted domestic and international clients on recruitment solutions via Daijob.com.
- Closed contracts exceeding ¥1.5M in new B2B advertising with major clients such as Oracle, LINE, and CSL Behring.
- Analyzed campaign performance to optimize media strategies for improved hiring outcomes.
- Delivered bilingual proposals (JP/EN) and translated internal and legal documents.
Education
Bachelor of Arts - Intercultural Communication
Aoyama Gakuin University
Tokyo, Japan03-2019
Skills
- Marketing strategy and digital advertising
- Social media management and influencer partnerships
- E-commerce and UX optimization
- Campaign analysis and content localization
- CRM and data analysis
- Microsoft Office proficiency
Languages
English
Full Professional
Japanese
Native/ Bilingual
Korean
Limited
Timeline
Japanese Market Lead
Nordic Nest AB
05.2022 - 10.2025
Japanese Market Coordinator
Nordic Nest AB
12.2020 - 05.2022
Account Executive, Media Sales
Human Global Talent Co., Ltd.
04.2019 - 09.2020
Bachelor of Arts - Intercultural Communication
Aoyama Gakuin University