Versatile business leader bringing 35 years of experience as accomplished Media Executive strategic problem-solver, change manager and visionary executive with success implementing plans to meet current and future needs. Key expertise in Broadcast and Digital Media.
Overview
2
2
years of professional experience
Work History
President Regional General Manager
Univision Communications, Northern California
10.2021 - 01.2024
Hired and managed employees to maximize productivity while training staff on best practices and protocols.
Increased customer satisfaction through continuous improvement initiatives and excellent customer service.
Managed crisis situations effectively while minimizing disruption to daily operations.
Enhanced company performance by implementing strategic plans and overseeing daily operations.
Prepared annual budget forecasts and monitored performance to meet organizational objectives.
Drove revenue growth by expanding product offerings and identifying new market opportunities.
Cultivated strong relationships with external partners to foster collaboration and maximize resources.
Established a culture of accountability by setting clear expectations and holding individuals responsible for results.
Developed and implemented new strategies and policies to establish long-term business objectives and provide strong and sustainable organizational leadership.
Monitored financial performance and implemented measures to enforce compliance with budgetary standards.
Streamlined organizational processes by evaluating current systems and implementing improvements.
Inspired innovation by creating an environment that encouraged creative thinking and problem-solving capabilities.
Delivered operational excellence by optimizing resources, processes, and overall cost structure.
Developed strong partnerships with cross-functional teams for improved collaboration and efficiency.
Reduced operational costs through strategic cost management initiatives.
Developed and implemented new strategies and policies in collaboration with executive partners to establish and achieve long-term business objectives, providing company with strong and sustainable organizational leadership.
Facilitated communication between departmental teams and stakeholders to build consensus.
Built a diverse workforce through targeted recruiting efforts focused on diversity, equity, and inclusion principles.
Developed and implemented comprehensive risk management programs to mitigate potential liabilities.
Implemented robust financial controls to increase transparency, reduce risk, and optimize resource allocation.
Championed corporate social responsibility initiatives, fostering goodwill within the community and industry.
Established and maintained strong relationships with customers, vendors and strategic partners.
Managed financial, operational and human resources to optimize business performance.
Monitored key business risks and established risk management procedures.
Maintained P&L and shouldered corporate fiscal responsibility.
Collaborated with legal, accounting and other professional teams to review and maintain compliance with regulations.
Devised and presented business plans and forecasts to board of directors.
Promoted a customer-centric approach within the region to ensure consistent delivery of exceptional service experiences.
Developed partnerships with local organizations to enhance community engagement and contribute positively towards corporate social responsibility initiatives.
Optimized resource allocation across regional territories, improving efficiency while minimizing costs.
Streamlined operational processes for improved efficiency and cost savings within the region.
Spearheaded cross-functional projects that addressed key organizational challenges or opportunities for growth within the region.
Participated in strategic planning meetings with executive leadership to align regional goals with overall company objectives.
Developed relationships with key stakeholders, enhancing brand visibility and expanding market reach.
Managed a team of area managers, resulting in increased efficiency and productivity across the region.
Education
Bachelor of Arts - Marketing And Public Relations
Colorado State University
Fort Collins
12.1989
Skills
Organizational and Team Leadership
Strategic Vision and Planning
Operational Excellence
Sales and Marketing
Business Development and Revenue Generation
Budget Management
Brand Management
Political and Legislative Knowledge
Leadership and People Development
Analytical and Critical Thinker
Cross-Functional Collaboration
Employee Coaching
Profit and Loss Management
Board of Directors Work
List Boards and Focus.
Timeline
President Regional General Manager
Univision Communications, Northern California
10.2021 - 01.2024
Bachelor of Arts - Marketing And Public Relations
Colorado State University
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