Summary
Overview
Work History
Education
Skills
Timeline
Generic

Steve Farlow

San Juan Capistrano

Summary

Dynamic Territory Merchandising Manager with EDGE Sales & Marketing, skilled in merchandise selection and inventory management. Proven track record of enhancing product visibility through innovative displays, driving significant sales growth. Adept at building strong relationships with cross-functional teams, ensuring alignment on promotional strategies and optimizing customer engagement.

Overview

4
4
years of professional experience

Work History

Territory Merchandising Manager

EDGE Sales & Marketing
06.2023 - 12.2024
  • Developed and executed merchandising strategies to optimize product placement and visibility primarily leading products and brands all of which were produce centric
  • Collaborated with cross-functional teams to ensure alignment on promotional activities and inventory management.
  • Analyzed market trends and consumer insights to adjust merchandising approaches effectively.
  • Implemented best practices for visual merchandising to enhance customer experience and engagement.
  • Coordinated seasonal merchandise launches, ensuring timely delivery and presentation in-store.
  • Implemented innovative visual displays that captured attention and boosted sales significantly.

Merchandising Rep

Mondolez Brothers / Nabisco
03.2022 - 09.2023

Responsible for stocking weekly inventory shipments shipped direct from Mondolez Brothers to the partner grocery store via direct shipping.

Duties included cutting in new products while maintaining all shelf space from competition.

Preparing seasonal promotions and / or displays with marketing material, coupons, etc

Maintaining Nabisco's inventory in a neat and orderly fashion in grocers local store warehouse. Developed strong relationships with warehouse management and store management to maximize our inventory space to maintain as much inventory at store level as possible.

Developed strong working relationships with store management and floor staff to insure they were up to date with any new product intro's, promotions, etc.

Worked with Mondolez sales team to insure inventory was always ordered ahead of time to avoid any stock out issues

General Clerk

Ralphs Kroger Grocery
01.2021 - 03.2022

General Stocking Clerk on overnight stock team.

Responsible for near and orderly stocking of general grocery products

Worked independent and sometimes in a team format to optimize having all product stocked nearly to shelves before store opening every morning.

Worked with store and warehouse management to maintain neat and orderly back stock of product in local store warehouses.

Education

High School Diploma -

Capo Valley High School
Mission Viejo, CA
06-1988

Skills

  • Merchandise selection
  • Merchandise presentation
  • Staff supervision
  • Inventory management

Timeline

Territory Merchandising Manager

EDGE Sales & Marketing
06.2023 - 12.2024

Merchandising Rep

Mondolez Brothers / Nabisco
03.2022 - 09.2023

General Clerk

Ralphs Kroger Grocery
01.2021 - 03.2022

High School Diploma -

Capo Valley High School
Steve Farlow