Stéphane Côté

Export Development Canada is Canada's export credit agency and a Crown corporation wholly owned by the Government of Canada. Its mandate is to support and develop trade between Canada and other countries, and help Canada's competitiveness in the international marketplace. My role:

• Focus on improving and shortening customer's digital journey by anticipating and fulfilling needs
• Lead development of comprehensive, medium- and long-term strategies for Demand Generation team, aimed at shaping every piece of content for maximum effectiveness at achieving organizational objectives
• Participate in relaunch of EDC's national and international identities through integrated campaign blending traditional and digital channels
• Collaborate with internal and external stakeholders across government, Crown corporations and private business
• Conduct one-on-one interviews with subject matter experts and executives across different industry verticals
• Conceive, develop and launch new products and solutions to boost EDC brand and deliver knowledge and insight

Vantage Research combines meticulous research and expert analysis to produce strategic B2B, B2G and B2C thought leadership exploring issues that define today’s global business environment. The team is made up of professionals with decades of experience and always takes a fresh perspective because it has ‘seen it all before’, spurring new points of view. My role:

• Research and master concepts surrounding top-of-mind topics like language learning models, digital transformation and Big Data security
• Conceive, design and implement survey instruments aimed at C-suite and C-minus-one respondents
• Clean, sort and rationalize executive survey data using Tableau and PowerBI
• Interpret executive survey results based on client objectives and data analytics best practices
• Distill insights from clouds of data
• Assemble those insights into meaningful, actionable stories that connect with executive audiences to spur change at top of organization
• Present data-rich stories to stakeholders and executives, making complex ideas simple and engaging
• Integrate stakeholder feedback quickly and correctly on short timelines
• Determine readiness of written pieces, made changes, and approved final versions for publication
• Review articles for grammar, spelling, punctuation, syntax, accuracy, and compliance with quality standards

The Media Analytics Group is a boutique firm of experts who create compelling content for data-driven media. Its major clients include the Economist Intelligence Unit, Fortune Knowledge Group, Forbes Insights, Americas Market Intelligence and Dow Jones Intelligence. My role:

• Conceive, design and implement survey instruments aimed at C-suite and C-minus-one respondents
• Clean, sort and rationalize executive survey data using Tableau and PowerBI
• Interpret executive survey results based on client objectives and data analytics best practices
• Distill insights from clouds of data
• Assemble those insights into meaningful, actionable stories that connect with executive audiences to spur change at top of organization
• Present data-rich stories to stakeholders and executives, making complex ideas simple and engaging
• Integrate stakeholder feedback quickly and correctly on short timelines

Stiff is a communications agency comprising writers, digital strategists, and social media experts who believe meaningful, persuasive messages are at the heart of what they do. They work with clients in Canada and around the globe helping them create and manage brands, develop communication strategies and go to market through digital and social communication. My role:

• Write and edit high-quality content and visually impactful programs under deadline pressure with exciting, captivating, and authentic approach
• Utilize writing, editing, and proofreading skills to produce engaging and error-free content
• Led team of six writers under tight deadlines to produce diverse educational materials for international audiences
• Review and correct all content produced by agency to ensure its completeness and accuracy

• Conceive and execute plans to increase bar revenue through innovative promotional concepts, specialty drinks, and customer-focused events
• Keep inventory well-stocked and organized to meet expected demands
• Consult with managers to organize special events and promotions
• Review and select wine and spirits to conform with customer tastes and prevailing trends
• Maintain high standards of customer service by staying up to date on bar and menu options and providing effective food recommendations for guests