Versatile specialist with results-driven and focused approach to completing work. Skilled leader, planner and problem-solver with several-year career in the field. Known for excellent attention to detail and great work ethic.
Overview
7
7
years of professional experience
Work History
Marketplace Specialist
Omnicom Media Group
05.2022 - Current
Advertiser Setup & Management: Successfully onboarded and managed high-profile advertisers including Uber, Metrolinx, and Jaguar, ensuring their campaigns were effectively executed.
Support & Troubleshooting: Provided comprehensive day-to-day support across agencies and advertisers, addressing issues with Demand-Side Platforms (DSPs), inventory problems with publishers, and Supply-Side Platforms (SSPs).
Performance Tracking: Generated detailed reports to monitor and analyze inventory performance metrics across various publishers, enabling data-driven decision-making.
Process Improvement: Enhanced inventory usage by implementing process improvements through Private Auctions, optimizing ad spend efficiency.
Partnership Coordination: Engaged with top Supply-Side and Demand partners, including Google, TradeDesk, Magnite, and Index, to streamline operations and maximize campaign effectiveness.
Programmatic Account Coordinator
Starcom
01.2021 - Current
Quality Assurance: Conducted thorough quality checks before campaigns went live to ensure accuracy and alignment with campaign objectives.
Brand Safety: Implemented and monitored brand safety measures to protect advertisers' reputations and ensure appropriate ad placements.
Performance Reporting: Generated and analyzed detailed performance reports to track campaign metrics and provide actionable insights for optimization.
Billing Reconciliation: Managed billing processes, including reconciliation of invoices to ensure accuracy and alignment with campaign budgets.
Daily Pacing & Review: Monitored daily campaign pacing and performance, making real-time adjustments as needed to meet targets and optimize outcomes.
DSP Management: Utilized various Demand-Side Platforms (DSPs) such as DV360, Verizon, and Amazon to manage and optimize ad campaigns.
Client & Management Communication: Maintained regular communication with clients and senior management regarding account progression, upcoming campaigns, and optimization recommendations.
Campaign Elements Upload: Uploaded and managed various campaign elements, including floodlights and creatives, ensuring proper setup and deployment.
Programmatic Coordinator
Dentsu
01.2022 - 05.2022
Quality Assurance: Conducted thorough quality checks before campaigns went live to ensure accuracy and alignment with campaign objectives.
Brand Safety: Implemented and monitored brand safety measures to protect advertisers' reputations and ensure appropriate ad placements.
Performance Reporting: Generated and analyzed detailed performance reports to track campaign metrics and provide actionable insights for optimization.
Billing Reconciliation: Managed billing processes, including reconciliation of invoices to ensure accuracy and alignment with campaign budgets.
Daily Pacing & Review: Monitored daily campaign pacing and performance, making real-time adjustments as needed to meet targets and optimize outcomes.
DSP Management: Utilized various Demand-Side Platforms (DSPs) such as DV360, Verizon, and Amazon to manage and optimize ad campaigns.
Client & Management Communication: Maintained regular communication with clients and senior management regarding account progression, upcoming campaigns, and optimization recommendations.
Campaign Elements Upload: Uploaded and managed various campaign elements, including floodlights and creatives, ensuring proper setup and deployment.
BRAND AMBASSADOR
STATIS RING
01.2020 - 01.2021
Product Presentations: Delivered compelling presentations of newly developed products to businesses, effectively building and expanding the client base.
Product Enhancement: Conducted research on user and company experiences with competitor products to identify opportunities for improving our own product offerings.
Social Media Management: Assisted in managing social media platforms, contributing to increased brand visibility and engagement through strategic content and interaction..
CUSTOMER SERVICE REPRESENTATIVE
407ETR
05.2020 - 12.2020
App Improvement: Collaborated with marketing and finance departments to brainstorm and implement ideas for enhancing the 407 app’s functionality, leading to a more effective and user-friendly platform.
Customer Concerns Analysis: Analyzed customer feedback and concerns to identify solutions that would enhance customer relationships and streamline operational processes.
User Experience Enhancement: Educated customers on the benefits and efficient use of the 407 app, improving their overall experience and maximizing the app's utility.
CUSTOMER SERVICE REPRESENTATIVE
CANADA BREAD LTD
09.2017 - 04.2018
Software Utilization: Proficiently used SPA software system and Lync messenger to manage customer interactions and streamline communication processes.
Customer Inquiry Management: Addressed all inquiries, orders, and complaints from food services and independent operators, ensuring timely and effective resolution.
Bilingual Support: Provided comprehensive customer service in both English and French, handling phone calls and written communications to assist a diverse client base.
Lead Designer Trainer, Lead Designer Digital, Subject Matter Expert at Annalect - Omnicom Media GroupLead Designer Trainer, Lead Designer Digital, Subject Matter Expert at Annalect - Omnicom Media Group