Spandana Inti
Toronto,ON
Summary
I have 9 plus years of work experience in Accenture, India. I started my career as a UI Developer and continued in the marketing cluster as an Adobe Analytics and Target Developer. I have cleared Adobe Target Business Practioner Certification and have completed post graduation program in Artificial Intelligence and Machine Learning. I have an Engineering Background and is a proactive problem solver.
Overview
10
10
years of professional experience
1
1
Certification
Work History
Application Development Team Lead
Ecommerce company
06.2021 - 10.2023
- Implemented Data Layer and Adobe Analytics Implementation across website using Launch Tag Manager in both SPA and Multi Page Applications for 9 plus templates.
- Configured Industry specific metrics and dimensions that includes product variables, cart events, checkout events and Report Generation.
- Having exposure on Mobile App Tracking by taking context data and converting them to processing rules.
- Have Good Knowledge on Implementation of One Trust Implementation using Adobe Launch.
Application Development Senior Analyst/Adobe Target
Pharma Company
11.2020 - 06.2021
- Have good knowledge on Adobe Target Implementation.
- Configured VEC and Form Based Composer Activities in Adobe Target.
- Configured various Audiences using Profile Scripts.
- Have Knowledge on Adobe Sample Space Calculator and performance analysis of Activities in both Target and Analytics.
- Configured crucial Target use cases involving A/B Testing, XT and Experience Fragments.
- Conducted training and enabled team in Adobe Target and have good exposure on RFPs.
- Different versions of pages , placement of majors CTA were tested and improvised through A/B and MVT tests.
Application Development Analyst/Adobe Analytics and UI Developer
Chemical Company
11.2016 - 11.2020
- Created A/B testing activities using Adobe Target.
- Worked with Analytics team in UI related tasks for tracking and conducted tests using DTM switch and Adobe Debugger.
- Identified valuable customers through Adobe Analytics and targeted those with personalized content on website.
- Supported in fixing issues for Custom UI5 Applications developed with Fiori Standards, Extended SAP Fiori standard applications, UI Development with MVC standards.
- Received Innovation Award for Automating around 8 Issues in a Pricing Application which has improved Customer Satisfaction and increased the revenue for the Client.
Application Development Associate / UI Developer
Global Payment Technology Solutions Firm - Credit Card Management Application
01.2014 - 11.2016
- Majorly involved in implementation of UI using HTML,CSS and Javascript, root cause analysis and devising work around/fix plans for critical issues identified in Production/CAT/QA environments.
- Received 'Delivery Champion' Award for fixing highest number of Defects .
Education
Bachleor of Technology - EEE -
GMRIT
04.2013
Intermediate Board of Education -
Sri Chaithanya Junior College
05.2009
Central Board of Secondary Education -
Akshara School
03.2007
Skills
- Adobe Target
- Adobe Launch
- Adobe Analytics
- Adobe Experience Platform
- XT Activity
- MVT Testing
- A/B Testing
- JavaScript
- JQuery
- HTML
- CSS
- Processing Rules
- Business Analytics
- Machine Learning
Certification
- Post Graduation Programme in Business Analytics, 2019, Present
- Adobe Target Business Practioner Expert valid till 02-25
Languages
English
Full Professional
Timeline
Application Development Team Lead
Ecommerce company
06.2021 - 10.2023
Application Development Senior Analyst/Adobe Target
Pharma Company
11.2020 - 06.2021
Application Development Analyst/Adobe Analytics and UI Developer
Chemical Company
11.2016 - 11.2020
Application Development Associate / UI Developer
Global Payment Technology Solutions Firm - Credit Card Management Application
01.2014 - 11.2016
Bachleor of Technology - EEE -
GMRIT
Intermediate Board of Education -
Sri Chaithanya Junior College
Central Board of Secondary Education -
Akshara School
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