Soraya Jaffar
Mount Albert,ON
Overview
7
7
years of professional experience
Work History
Account Executive - Mid Market
AffiniPay
Toronto, ON
06.2022 - 11.2024
- Closed $1 million in new business in FY 2024, surpassing sales targets by 26%.
- Manages complex sales cycles navigating through multiple decision-makers within an organization to close high-value deals.
- Identifies client needs to create tailored demonstrations and cross-selling opportunities.
- Facilitates contract negotiations with clients resulting in mutually beneficial agreements to close deals successfully.
Account Executive - Corporate
Athennian
Toronto, ON
11.2021 - 06.2022
- Managed full sales cycle from lead generation through contract
- Streamlined account management processes for increased efficiency and improved client retention rates.
- Consistently exceeded revenue quota, +271% Q1 '22, +115% Q2 '22.
- Increased market share within territory through diligent research and identification of new business opportunities.
Senior Sales Development Representative
Vena Solutions
Toronto, ON
08.2019 - 11.2021
- Developed strong relationships with key accounts, resulting in long-term partnerships and increased revenue.
- Leveraged social media platforms strategically to identify key decision-makers in target organizations more efficiently.
- Managed a diverse territory, adapting strategies to address unique market challenges and customer needs to help regularly exceed sales quota.
Senior Sales Development Representative
Densify
Markham, ON
09.2017 - 08.2019
- Streamlined lead qualification process, improving efficiency and accelerating deal closures.
- Demonstrated adaptability during challenging market conditions by pivoting sales strategy and pursuing new verticals.
- Exceeded quarterly quotas consistently by proactively managing pipeline and maintaining a disciplined approach to prospecting efforts.
Skills
- Sales & CRM Software : Salesforce, Hubspot, Gong, LinkedIn Sales Navigator
- Communication & Collaboration Tools: Slack, Zoom, Microsoft Teams, Google Workspace
Timeline
Account Executive - Mid Market
AffiniPay
06.2022 - 11.2024
Account Executive - Corporate
Athennian
11.2021 - 06.2022
Senior Sales Development Representative
Vena Solutions
08.2019 - 11.2021
Senior Sales Development Representative
Densify
09.2017 - 08.2019