Sophie Madain
Los Angeles
Summary
I am a junior at USC studying International Relations and Global Business with a strong focus on marketing and the entertainment industry. I combine hands-on experience in social media, brand strategy, and data-informed decision-making with internships in digital media, where I work closely with creators, content, and distribution. I’m especially interested in how storytelling, audience insights, and creative strategy come together to build brands and grow impact across platforms. I bring a proactive, detail-oriented, and collaborative approach to every role, with a genuine excitement for learning and contributing in fast-paced, creative environments.
Overview
3
3
years of professional experience
1
1
Certification
Work History
OTT / Multi-Platform Services Intern
Studio71, LP
Beverly Hills, CA
01.2026 - Current
- Conducting audience and market research using talent lookalike lists to build dashboards that track creator portfolios, emerging YouTube/TikTok genre trends, and platform fit and strategy, then presenting key insights to the Business Development team
- Outreaching to creators and talent representatives to pitch tailored distribution opportunities across Tubi, Amazon Fire TV, MSN, etc., supporting and auditing these sales calls, while contributing to the pipeline goal of 1,000+ content assets per month.
- Participate in weekly cross-team syncs (MPS Pipeline, OTT Weekly, Network, Design) to stay aligned on platform priorities and pipeline updates, while building a strong understanding of multi-platform entertainment distribution in a highly collaborative environment.
Head Coach
USC Ski & Snowboard Competition Team
Mammoth Lakes, CA & Los Angeles, CA
04.2025 - Current
- Directing organizational operations for competitive team: scheduling simulator trainings, coaching athletes, managing league communications, coordinating competition logistics, and managing social media to create digital media. (10+ hours per week)
- Managing over $20,000 in competitive team finances: allocating funds toward league dues, conference registration for 30 competitors, team merchandise, travel logistics, housing, and all miscellaneous expenses surrounding the team.
- Negotiated and secured PR partnerships with local businesses, generating sponsorships and marketing collaborations that expanded brand visibility and funding opportunities. (Mooski Snacks, SkyTechSport, Home Mountain Ski Simulators)
Summer Marketing Intern
Fresh Juice Bar
Coachella Valley, CA
05.2025 - 08.2025
- Analyzed sales reports and online metrics to create and present advertising campaigns to target younger audiences through Instagram and TikTok trends specifically.
- Utilized Canva Pro and Adobe Illustrator to design graphic advertisements, business cards, product promotions, and educational infographics for local newspapers, Instagram, and in-store marketing displays.
- Applied media analytics to grow account engagement, driving a 20% follower increase in 3 months. (4,000 → 5,000).
Graphic Designer
Freelance
Hybrid
01.2024 - 08.2025
- Created custom designs for 4+ clients, including advertisements, logos, displays, and event artwork (physical & digital media).
Operations Assistant
Desert Alarm
Palm Desert, CA
06.2025 - 08.2025
- Worked temporarily and remotely in online development, specializing in integrating AI models into office workflows for 48 employees, researching compatible CRMs for long-term use, and updating and designing contract and proposal processes through Google Forms and PDFs to boost productivity (in office and sales team).
Smoothie / Juice Barista
06.2023 - 08.2023
- Worked across 4 locations to master 40+ recipes, while maintaining food safety standards, and contributing to a positive, team-oriented customer experience through friendly service.
Education
B.A. - International Relations, Global Business
University of Southern California (USC)
Los Angeles, CA02-2026
B.A. - International Business
Pepperdine University
Malibu, CA05-2024
Skills
- Google Workspace
- Microsoft Office Suite
- Graphic Design
- Artistic Media
- CapCut
- Adobe Illustrator (iPad)
Certification
Google Ads Search Certification (Nov 2025)
Languages
Arabic
Limited Working
Hobbies
Music & DJing, Rock Climbing, Skiing, Camping, Hiking, True Crime Podcasts
Timeline
OTT / Multi-Platform Services Intern
Studio71, LP
01.2026 - Current
Operations Assistant
Desert Alarm
06.2025 - 08.2025
Summer Marketing Intern
Fresh Juice Bar
05.2025 - 08.2025
Head Coach
USC Ski & Snowboard Competition Team
04.2025 - Current
Graphic Designer
Freelance
01.2024 - 08.2025
Smoothie / Juice Barista
06.2023 - 08.2023
B.A. - International Business
Pepperdine University
B.A. - International Relations, Global Business
University of Southern California (USC)