SOPHEA HEM
Montréal,Canada
Summary
Luxury brand manager with extensive experience at CHANEL, achieving record sales growth through innovative client engagement and strategic marketing initiatives. Skilled in visual merchandising and employee training, cultivating a high-performance team culture that boosts customer satisfaction and loyalty. Dedicated to delivering excellence in luxury service and brand representation.
Overview
23
23
years of professional experience
Work History
Counter Manager
CHANEL
Montréal, Canada
01.2019 - 01.2024
- Led the Chanel counter to record-breaking sales growth through targeted marketing and client engagement strategies.
- Orchestrated luxury-level merchandising and stock management to enhance brand presence.
- Developed high-impact clienteling strategies that increased repeat purchases by 20% year-over-year.
- Mentored a team of 5+ sales associates, boosting productivity and service quality through continuous training.
- Implemented customer feedback loops, elevating client satisfaction and brand loyalty.
Training Coordinator
DIOR
01.2014 - 01.2019
- Spearheaded Dior's training programs across multiple retail locations, ensuring product expertise and luxury service standards.
- Created and delivered interactive workshops that enhanced product knowledge and boosted sales effectiveness.
- Partnered with senior leadership to design training materials aligned with brand objectives.
Brand Ambassador
LVMH & L'ORÉAL PRESTIGE
01.2011 - 01.2019
- Represented premier luxury brands at flagship events and promotional activities, driving brand visibility and consumer engagement.
- Executed high-impact product demonstrations, contributing to a 15% uplift in sales during campaign periods.
- Built lasting client relationships through personalized service and product expertise.
Sales Specialist
LA BAIE
01.2009 - 01.2012
- Achieved top-tier sales performance through expert product knowledge and client-focused service.
- Ensured brand consistency in visual displays and merchandising.
- Supported store operations with inventory management and sales tracking.
Store Manager
BOUTIQUE SAINT-LAURENT
Montréal, Canada
01.2001 - 01.2008
- Directed boutique operations, leading a team of sales associates to exceed monthly sales targets consistently.
- Enhanced brand image through impeccable store presentation and exceptional client service.
- Implemented staff training programs that improved customer satisfaction by 30%.
Education
Marketing Certification -
Dawson College
DEP -
Académie Edith Serei
DES -
St-Luc
DEC -
Jean-Groulx
Specialized Luxury Retail Training -
L'Oréal, LVMH, and La Baie
Excel Certification -
La Baie
Skills
- Luxury brand management
- Sales management
- Visual merchandising
- Inventory management
- Client engagement
- Customer feedback
- Employee training
- Team building
- Luxury service delivery
- Product knowledge
- Market analysis
- Relationship building
- Promotional strategies
- Effective communication
- Time management
- Problem solving
- Product merchandising
- Inventory control
- Order management
- Goal setting
- Customer consultations
- Staff management
- Merchandise display strategies
- Business performance review
- Sales processing techniques
- Project planning
- Employee development programs
- Recruitment and hiring processes
- Marketing strategy development
- Administration and reporting practices
Community Service
Homework Assistance Monitor, CDN Community Center, Montréal, QC, 01/01/96, 01/01/97, Supported academic success for children in structured learning environments.
Timeline
Counter Manager
CHANEL
01.2019 - 01.2024
Training Coordinator
DIOR
01.2014 - 01.2019
Brand Ambassador
LVMH & L'ORÉAL PRESTIGE
01.2011 - 01.2019
Sales Specialist
LA BAIE
01.2009 - 01.2012
Store Manager
BOUTIQUE SAINT-LAURENT
01.2001 - 01.2008
Marketing Certification -
Dawson College
DEP -
Académie Edith Serei
DES -
St-Luc
DEC -
Jean-Groulx
Specialized Luxury Retail Training -
L'Oréal, LVMH, and La Baie
Excel Certification -
La Baie
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