With a proven track record in sales, marketing, and business development across B2B and B2C markets, I specialize in building partnerships, driving revenue growth, and delivering exceptional customer service. My skills in strategic planning, effective communication, and customer-centricity make me an ideal candidate for roles in sales, marketing, business development, and customer service, where I can leverage my leadership and creativity to achieve outstanding results.
Overview
12
12
years of professional experience
1
1
Certification
Work History
Cashier
Nofrills
10.2023 - Current
Deliver exceptional customer service.
Accurately scan products and process transactions.
Support in implementing company-directed promotions and programs.
Handle cash and credit card transactions with precision
Assist customers with general queries.
Ensure customer delight
Assistant Manager-Marketing
TUBE INVESTMENTS OF INDIA
02.2020 - 08.2023
Develop and execute brand strategies, including integrated marketing campaigns and brand communication across channels, to enhance brand recognition, drive awareness, and maintain consistent messaging and brand image.
Direct strategic planning and execute marketing strategies aligned with business objectives, providing recommendations based on sales trends and insights to optimize sales performance and drive revenue growth through loyalty programs and impactful customer engagement applications.
Coordinate with market research agencies to gather insights for informed marketing decision-making, measure the impact of marketing programs, and adjust approaches to achieve effective marketing objectives.
Customize product launches and marketing strategies for different markets, adapting messaging and strategies to suit domestic and regional market needs.
Drive market positioning, brand engagement, and revenue growth by aligning marketing efforts with business goals, optimizing sales performance, and maintaining a strong brand image and customer engagement across various channels.
Increased sales through effective merchandising strategies and targeted promotions.
Head of Sales & Marketing
Stage3 Events
05.2018 - 01.2020
Made significant contributions, generating INR 14.5 million in revenue to enhance financial performance.
Delivered consistent year-over-year growth in both revenue and market share through aggressive sales tactics and targeted marketing efforts.
Optimized marketing strategies by analyzing market trends, competitor activities, and customer feedback to inform decision-making.
Developed and sustained relationships with high-level clients in corporate and medical fields, fueling business expansion and client happiness.
Acquired and retained diverse clients by delivering top-notch event services, fostering lasting client loyalty.
Forged strong partnerships with industry peers, utilizing various avenues to drive business growth effectively.
Increased sales revenue by implementing strategic marketing campaigns and fostering strong client relationships.
Established key partnerships with industry influencers, enhancing brand reputation and generating new business opportunities.
Established robust sales pipelines by leveraging market data and conducting targeted outreach efforts.
Analyzed sales and marketing data for improved strategies.
Coordinated with design and media teams to develop high-quality creative assets.
Corporate Marketing Manager
MGM Dizzee World
09.2016 - 04.2018
Managed all business proposals and strategic partnerships as the primary contact.
Successfully initiated strategic partnerships that boosted revenue by INR 8 million, increasing theme park footfall by 15%.
Implemented diverse marketing activities, including radio sponsorships and event sponsorships, to attract more visitors.
Enhanced partner benefits and sponsorships, ensuring their ongoing value and relevance.
Identified and sponsored key community events to reach target partner prospects effectively.
Manager
AMANTES JUICE & SNACKS
03.2012 - 09.2015
Managed overall operations, including employee supervision, procurement, and strategic marketing activities, ensuring customer satisfaction.
Executed partnerships with various corporates in IIT Research Park, resulting in a 15% sales increase through personalized corporate discounts.
Established clear expectations and objectives for team members, facilitated goal achievement, and maintained financial controls and accurate records.
Managed customer experiences, focusing on team interactions, touchpoints, and engagement methods.
Conducted regular inventory counts to ensure accuracy and identify supply needs or loss points.
Prepared executive reports using operational, output, and revenue data for strategic decision-making.
Maximized performance by monitoring daily activities and mentoring team members.
Developed and maintained relationships with customers and suppliers through account development.
Monitored and analyzed business performance to identify areas of improvement and make necessary adjustments.
Developed and implemented business strategies to achieve business goals and stay competitive.
Education
PG Certificate - Digital And Content Marketing
York University
Toronto, ON
05.2024
PG Diploma - Strategic Digital Marketing
Great Lakes
Chennai, Tamilnadu
09.2022
MBA -
Anna University
Chennai, Tamilnadu
05.2010
Bachelors - Electronics And Communication Engineering
Anna University
Chennai, Tamilnadu
04.2008
Skills
Customer Service Excellence
Effective Communication
Leadership Skills
Stakeholder Management
Influencing Abilities
Sales Planning
Marketing Strategy
Analytical Thinking
Account Management
Relationship Building
Strategic Planning
Business Management
CRM Knowledge
Digital Marketing Expertise
SEO Proficiency
Issue Resolution
Certification
PG CERTIFICATE IN DIGITAL AND CONTENT MARKETING (PERSUING)
PGDM-Strategic Digital Marketing Sep'22
Academic Training
MASTER'S DEGREE IN BUSINESS ADMINISTRATION, 05/01/10, York University
BACHELOR'S DEGREE IN ENGINEERING, 04/01/08, Anna University
Languages
English
Full Professional
Telugu
Full Professional
Tamil
Professional Working
Hindi
Limited Working
Timeline
Cashier
Nofrills
10.2023 - Current
Assistant Manager-Marketing
TUBE INVESTMENTS OF INDIA
02.2020 - 08.2023
Head of Sales & Marketing
Stage3 Events
05.2018 - 01.2020
Corporate Marketing Manager
MGM Dizzee World
09.2016 - 04.2018
Manager
AMANTES JUICE & SNACKS
03.2012 - 09.2015
PG Certificate - Digital And Content Marketing
York University
PG Diploma - Strategic Digital Marketing
Great Lakes
MBA -
Anna University
Bachelors - Electronics And Communication Engineering