Summary
Overview
Work History
Education
Skills
Certification
Additional Details
Languages
References
Timeline
Generic
Shweta Chopra

Shweta Chopra

Toronto,Canada

Summary

Driving high-impact analytics products that optimize decision-making, empower teams, and deliver measurable business value.

Strategic data professional with 8+ years of experience leading the design, development, and adoption of analytics platforms across global enterprises. Proven success in building scalable internal BI tools, managing cross-functional data initiatives, and delivering executive-level insights that drive transformation in operations, workforce planning, and customer engagement. Adept at aligning data products with business priorities across functions such as HR, Strategy, Compliance, and Marketing. Known for translating complexity into clarity through actionable, people-focused intelligence.

Overview

10
10
years of professional experience
1
1
Certification

Work History

Business Intelligence Analyst

Philip Morris International
Toronto, Canada
12.2024 - Current
  • Delivered actionable insights to senior stakeholders, facilitating informed decisions in project planning and revenue growth.
  • Streamlined business decision-making processes through comprehensive data analysis projects, reducing planning cycles by 30%.
  • Designed and maintained advanced BI solutions, improving KPI visibility and cutting manual reporting efforts by 40%.
  • Established rigorous data validation protocols, enhancing reporting accuracy by 25% and boosting stakeholder trust.
  • Collaborated with cross-functional teams to pinpoint analytics needs, providing scalable data-driven solutions aligned with business strategies.
  • Enhanced organizational efficiency through strategic data implementations supporting broader business objectives.
  • Implemented real-time performance monitoring capabilities to optimize operational responsiveness and agility.

Data Analytics Manager

Global Hotel Alliance
Dubai, UAE
01.2024 - 11.2024
  • Led cross-functional data initiatives, converting business challenges into scalable analytics projects for strategic alignment.
  • Automated reporting workflows by integrating data pipelines with project management tools, enhancing collaboration and visibility.
  • Collaborated with Commercial and Strategy teams to define key KPIs, accelerating go-to-market strategies.
  • Provided executive insights on campaign performance, identifying optimization opportunities to improve ROI and operational efficiency by 15-20%.
  • Developed self-service analytics frameworks, decreasing manual reporting efforts by 40% for informed decision-making.

Data Analytics Manager

Lyve Global Technology
Dubai, UAE
01.2020 - 12.2023
  • Directed L1 and L2 support operations across multiple regions, achieving a 35% improvement in resolution time through process optimization and automation initiatives.
  • Facilitated cross-functional alignment with product, technology, and finance teams to streamline invoicing processes, reducing delays by 25% while prioritizing business-critical analytics.
  • Delivered analytics insights to internal and external stakeholders using Superset, Google Data Studio, and Power BI, improving visibility into operational KPIs and customer experience metrics.
  • Automated recurring tasks and developed scalable support processes, saving over 100 hours per month and enhancing overall team efficiency and customer satisfaction.
  • Served as the key advisor for client onboarding, training, and strategic data initiatives, resulting in a platform adoption rate exceeding 90% post-onboarding.
  • Employed advanced analytics to identify trends, refine client engagement strategies, and boost customer retention rates by 20% year over year.

Operations Data Analyst

Americana
Dubai, UAE
04.2018 - 06.2020
  • Analysis of operational data to identify inefficiencies, resulting in a 20% reduction in production delays and improved workflow efficiency.
  • Development of automated reporting systems, reducing manual data entry by 35% and facilitating real-time decision-making for department heads.
  • Collaboration with cross-functional teams to define key operational KPIs, achieving a 15% improvement in on-time delivery and optimized resource allocation.
  • Execution of predictive analysis on inventory levels, leading to a 25% reduction in stockouts and contributing to 15% cost savings in procurement processes.
  • Construction and maintenance of data models to monitor operational performance, producing actionable insights that enhanced throughput by 10-12%.
  • Preparation of monthly performance reports for senior management, identifying trends that improved labor scheduling efficiency by 15% and reduced costs.

Senior Content Associate

Zomato
Dubai, UAE
03.2015 - 03.2018
  • Directed content strategy for UAE market, achieving 25% increase in organic search traffic through SEO initiatives.
  • Streamlined workflows by automating repetitive tasks, reducing content production time by 30%.
  • Designed and executed content calendars for product launches, resulting in 10% uplift in engagement.
  • Collaborated with cross-functional teams to create tailored content, driving 20% improvement in customer retention.

Education

MBA - Business Analytics

Middlesex University
Dubai, United Arab Emirates
11.2021

Bachelor of Arts - Economics

Delhi University
Delhi, India
06.2014

Skills

  • SQL expertise
  • Data visualization and storytelling
  • Business strategy alignment
  • Stakeholder management
  • Project management
  • KPI design and performance measurement
  • Process automation
  • Data quality assurance
  • Executive communication
  • Product ownership and lifecycle management
  • Workforce analytics
  • Performance visibility strategies
  • Business intelligence solutions (Power BI, Superset, Google Data Studio)
  • Data governance and validation
  • Predictive analytics

Certification

Microsoft Business Analyst Professional Certificate

Additional Details

Canadian Permanent Resident

Languages

English
Native/ Bilingual

References

References available upon request.

Timeline

Business Intelligence Analyst

Philip Morris International
12.2024 - Current

Data Analytics Manager

Global Hotel Alliance
01.2024 - 11.2024

Data Analytics Manager

Lyve Global Technology
01.2020 - 12.2023

Operations Data Analyst

Americana
04.2018 - 06.2020

Senior Content Associate

Zomato
03.2015 - 03.2018

MBA - Business Analytics

Middlesex University

Bachelor of Arts - Economics

Delhi University

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Shweta Chopra