Shubham Panjari
Kitchener,ON
Summary
Energetic and passionate job seeker with strong organizational skills eager to secure part time positions.
A team player with excellent communications skills maintaining effective working relationships with colleagues and community members. Experienced in coordination of activities and events with various departments.
Overview
11
11
years of professional experience
Work History
Public Relations Account Manager
Concept Public Relations Pvt Ltd
04.2022 - 07.2023
- Developed a solid relationship with client contact(s) and assisted Executive Vice President in developing new business pitches.
- Negotiated contracts with vendors providing services related to PR activities.
- Developed and implemented public relations strategies to improve client visibility and brand recognition.
- Developed and maintained relationships with accounts to ensure client satisfaction.
- Coordinated and mediated advertising and digital marketing team activities as per client requirements.
- Drafted and positioned by-lined articles in print and online media.
- Developed tactical plans for clients overseeing monthly and quarterly PR reports.
- Trained Account Executives and interns.
Public Relations Senior Account Executive
Concept Public Relations Pvt Ltd
02.2021 - 03.2022
- Maintained up-to-date knowledge of industry trends and developments in order to better serve clients' needs.
- Responsible for delivering client deliverables and all PR execution activities for allocated accounts through effectively understanding client needs.
- Managed pan India media relations with Corporate, Real Estate, Capital Goods, Automotive and Economy journalists and worked on media planning, media pitching, media research, media relations, and identifying relevant media for clients.
- Overlooked client servicing, preparation of plans, quarter plans, event management, event planning, event handling, competition analysis and research on industry and sector trends.
- Generated ideas for new campaign concepts that align with clients' goals and objectives.
Public Relations Account Executive
Concept Public Relations Pvt Ltd
02.2019 - 01.2021
- Supported in managing PR activities for Real Estate Clients
- Built relationships with key media contacts and influencers and assisted in drafting brochures, reports, authored articles, and newsletters.
- Analyzed PR coverage and submitted reports after conducting PR activities.
- Conducted research on relevant industry trends to draft PR strategies.
- Responded promptly to inquiries from journalists or other external contacts.
- Participated in brainstorming sessions with creative teams to develop innovative approaches to marketing challenges.
- Wrote press releases, newsletters, website content, marketing materials, and other documents.
- Maintained relationships with clients, journalists, bloggers, influencers, and other stakeholders.
- Researched competitors' strategies and identified potential areas of improvement for clients’ campaigns.
- Coordinated interviews between journalists, bloggers, influencers and clients' spokespeople.
Business Development Executive
The Brand Saloon
10.2018 - 02.2019
- Developed and implemented strategies to increase customer base and revenue growth.
- Developed growth plans by identifying key clients, key targets, and priority service lines.
- Conducted market research and identified potential business opportunities.
- Drafted proposals for potential customers outlining terms of service agreements.
- Created presentations on the company's services, products, pricing plans and marketing campaigns.
- Coordinated with cross-functional teams to ensure effective execution of projects.
- Collaborated with account executives to penetrate new accounts, identify potential customers and coordinate product demonstrations.
Public Relations Executive
Amigos Communications
04.2018 - 08.2018
- Supporting marketing efforts relating to product launches, unique campaigns, brand awareness, image and positioning
- Handled the brands' social media presence and maintained pan-India media relations with fashion and lifestyle journalists and bloggers
- Developed Q&A, speeches, quotes, articles, and press notes
- Connected with fashion magazines and print media for fashion features and fashion shoot sourcing requests.
Customer Support Associate
Accenture Solutions Pvt Ltd
06.2017 - 03.2018
- Understanding Facebook and other internet policies and guidelines to review user reports regarding website content.
- Reviewed incoming tickets and assigned them according to the defined regulations and policies.
- Identified improvement opportunities in workflow and suggested solutions.
- Interfaced effectively with other internal and client teams by collating and sending daily policy updates, preparing team reports and driving market culture.
Event Executive
Eclipse Media & Entertainment
06.2012 - 05.2014
- Prepared detailed agendas outlining tasks required for successful execution of each activity associated with the event.
- Managed the registration process for events by creating forms, collecting payments and tracking attendance.
- Compiled post-event reports detailing successes and areas needing improvement for future planning purposes.
- Worked closely with venue managers throughout the duration of the event in order ensure everything ran smoothly according to plan.
- Monitored feedback from attendees after each event so that improvements could be made going forward.
- Maintained a comprehensive database of contacts related to event management activities.
Education
Ontario Graduate Certificate Program in Strategic Marketing Communications - Integrated Marketing Communications
Conestoga College
Kitchener, ON01.2025
Public Relations - Media Crisis Communications -
Udemy (Online)
01.2020
Bachelor of Management Studies - Marketing
University of Mumbai
01.2017
Majors: Commerce -
High School
01.2012
Skills
- Excellent communication skills
- Team player
- Good work ethic
- Flexibility
- Promotion and marketing
- Peer to peer mentorship
- Strong organization skills
- Partnership development and coordination
Languages
English
Full Professional
French
Elementary
Hindi
Native/ Bilingual
Marathi
Native/ Bilingual
References
- Anupam Ranjan, Property Manager - ONYX, Ottawa, Canada, anupamranjan@hotmail.com, +1 613 878 1242
- Cheryl Duivesteyn-Martin, Professor - Conestoga College, Kitchener, Canada, Cduivesteynmartin@conestogac.on,ca, +1 519 222 8810
- Lara Hall, Professor - Conestoga College, Kitchener, Canada, Lhall@conestogac.on.ca, +1 519 589 6788
- Ishaan Bhardwaj, Professor - Conestoga College, Kitchener, Canada, Ibhardwaj@conestogac.on.ca, +1 416 824 1750
Affiliations
- Football
- Cooking
- Cricket
- Bicycling
- Motorcycle riding
- E-Gaming
- Hiking
Timeline
Public Relations Account Manager
Concept Public Relations Pvt Ltd
04.2022 - 07.2023
Public Relations Senior Account Executive
Concept Public Relations Pvt Ltd
02.2021 - 03.2022
Public Relations Account Executive
Concept Public Relations Pvt Ltd
02.2019 - 01.2021
Business Development Executive
The Brand Saloon
10.2018 - 02.2019
Public Relations Executive
Amigos Communications
04.2018 - 08.2018
Customer Support Associate
Accenture Solutions Pvt Ltd
06.2017 - 03.2018
Event Executive
Eclipse Media & Entertainment
06.2012 - 05.2014
Ontario Graduate Certificate Program in Strategic Marketing Communications - Integrated Marketing Communications
Conestoga College
Public Relations - Media Crisis Communications -
Udemy (Online)
Bachelor of Management Studies - Marketing
University of Mumbai
Majors: Commerce -
High School
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