Shrouq Shaboot
Vaughan,Ontario
Summary
Talented Manager with expert team leadership, planning, and organizational skills built during a successful career. Smoothly equip employees to independently handle daily functions and meet customer needs. Diligent trainer and mentor with exceptional management abilities and a results-driven approach. Focused experience in overseeing social media marketing for growing organizations. Accomplished in improving lead prospecting, customer acquisition, and brand awareness. Offers top skills in planning and project management.
Overview
8
8
years of professional experience
Work History
Marketing & Public Relation Manager
Eagle Landscaping Works
2023.03 - Current
- Conducted competitive analysis to identify market trends and capitalize on emerging opportunities for growth.
- Implemented innovative marketing campaigns that boosted brand awareness and generated significant sales leads.
- Enhanced customer satisfaction by resolving disputes promptly, maintaining open lines of communication, and ensuring high-quality service delivery.
- Accomplished multiple tasks within established timeframes.
- Developed and maintained relationships with customers and suppliers through account development.
- Developed and implemented business strategies to achieve business goals and stay competitive.
- Improved marketing to attract new customers and promote business.
Digital Marketing Supervisor
Jordan Media City
2020.01 - 2022.05
- Implemented innovative video marketing campaigns that showcased key product features and drove increased audience engagement.
- Improved customer engagement by conducting regular surveys, analyzing feedback, and making necessary adjustments to digital marketing efforts.
- Optimized content strategy across multiple channels to support search engine rankings, brand recognition, and user engagement goals.
- Established partnerships with industry influencers to expand brand reach and credibility within target markets.
- Increased website traffic by developing and implementing a comprehensive SEO strategy.
- Developed insightful reports for senior leadership using web analytics data to inform future digital marketing decisions.
- Developed marketing content such as blogs, promotional materials, and advertisements for social media.
- Managed social media accounts for clients, generating interest for existing and upcoming product or service releases.
- Improved page content, keyword relevancy, and branding to achieve search engine optimization goals.
- Increased customer engagement through social media.
- Collaborated with senior management on strategic planning efforts, aligning departmental objectives with overall company vision.
- Developed strong relationships with cross-functional departments to support successful project execution.
Digital Marketing Specialist
AL Mukhtar Mall
2018.03 - 2020.04
- Monitored digital marketing analytics, identifying trends and making data-driven adjustments to improve performance.
- Spearheaded innovative influencer marketing collaborations that elevated brand awareness among key demographics.
- Streamlined internal processes to increase efficiency in content creation, approval, scheduling, and distribution across multiple channels.
- Evaluated new technologies and platforms as potential additions to the overall digital marketing mix based on industry trends and competitive analysis.
- Cultivated a strong online community by engaging with followers, responding to comments and messages, and proactively addressing customer concerns.
- Increased brand visibility by developing and implementing data-driven digital marketing strategies.
- Managed relationships with external vendors, ensuring timely delivery of high-quality assets for various digital marketing initiatives.
Business Development and Content Writer
Different Companies
2016.03 - Current
- Streamlined content production processes through effective project management and collaboration with team members.
- Developed targeted marketing campaigns that increased audience reach across multiple platforms.
- Optimized web pages for search engines using keyword research and on-page SEO techniques.
- Expanded readership base by contributing guest articles to external publications within the industry niche.
- Enhanced website traffic by creating engaging and shareable blog posts, articles, and social media content.
- Collaborated with graphic designers to develop visually appealing infographics and other multimedia elements to complement written content.
- Planned executed and analyzed content campaigns with a focus on driving conversions, meeting KPIs, and improving overall ROI.
Education
International Business Management
Centennial College of Applied Arts And Technology
Scarborough, ON12.2023
Bachelor of Science - Computer Information Systems
University Of Since And Technology (JUST)
Jordan, Irbid02.2013
High School Diploma -
Lubaba Al -Harith
Jordan03.2012
Skills
- Strategic Planning
- Digital Marketing
- Business Administration
- Operations Management
- Customer Relationship Management (CRM)
- Market Analysis
- Audience Engagement
- KPI Monitoring
- Social Media Marketing
- Marketing strategy
- Brand Development
- Email Marketing
Languages
English
Native or Bilingual
Arabic
Native or Bilingual
Timeline
Marketing & Public Relation Manager
Eagle Landscaping Works
2023.03 - Current
Digital Marketing Supervisor
Jordan Media City
2020.01 - 2022.05
Digital Marketing Specialist
AL Mukhtar Mall
2018.03 - 2020.04
Business Development and Content Writer
Different Companies
2016.03 - Current
International Business Management
Centennial College of Applied Arts And Technology
Bachelor of Science - Computer Information Systems
University Of Since And Technology (JUST)
High School Diploma -
Lubaba Al -Harith
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