Summary
Overview
Work History
Education
Skills
Certification
Languages
Timeline
Generic

Sharyl Yorgey

California

Summary

I am an accomplished Global multi-channel strategic marketing manager that drives organizational revenue growth through multiple routes to market. My extensive marketing background has given me the acute business objectivity, strong interpersonal skills, cross functional efficacy, and the impatience needed to get the job done.

Overview

21
21
years of professional experience
1
1
Certification

Work History

Global Partner Marketing

Loqate, Inc.
04.2021 - Current
  • Market planning and execution for various partner types, including OEM, Resell, Retail Agency, Commerce Agency, Distributor, GSI/SI, and ISVs, with a focus on IBM and Oracle
  • I led quarterly ABM field marketing campaigns for top partners to drive qualified pipeline growth for sales and managed strategic partner events
  • I support business development, partner recruitment, and product launches, while also managing the global partner portal and contributing to partner growth objectives and pipeline attainment
  • Additionally, I designed a partner insights video series and am proficient in Office 365, HubSpot, Salesforce, Seismic, 6sense, and Jira

Sr. Manager, Global Channel Strategies & Programs

Riverbed Technologies
02.2020 - 02.2021
  • Company Overview: Contracted at Riverbed Technologies
  • Established a Global Distributor program, surpassing goal timelines and enhancing our ability to scale customer rollouts internationally, while improving partner and customer experiences
  • I also created a Managed Service Provider (MSP) program to tap into digital transformation market demand, driving revenue and expanding our geographical reach
  • By optimizing the global partner program, I helped increase partner revenue contributions
  • Additionally, I managed program effectiveness operationally and am proficient in Salesforce, Tableau, Google Analytics, and MS Office Suite
  • Contracted at Riverbed Technologies

Sr. Manager, Partner Marketing and Operations, AWS

VMware
01.2017 - 01.2020
  • Company Overview: Contracted at VMware
  • Developed and executed product GTM strategies and sales enablement initiatives, creating digital partnership assets and managing global partner programs and ABM field marketing for sales that exceeded deadlines
  • Skilled in driving brand and partner awareness through effective GTM strategies across various partner types, including MSP, GSI, CSP, ISV, OEM, Reseller, and Distributor
  • Expertise in partner operations and administration, with proficiency in Salesforce, Google Analytics, and MS Office Suite

Sr Global Alliance Marketing Manager

Dell Technologies
01.2015 - 12.2016
  • Achieved a 35% YoY revenue growth
  • Successfully identified, recruited, and managed Cloud ISVs, creating and executing strategic GTM plans while exceeding objectives across multiple projects
  • I drove demand generation marketing for field sales and copywriting, developed sales enablement assets, and led the pilot development and execution of a SaaS ISV start-up program
  • Additionally, I managed team budgets and built brand awareness through GTM strategies with key ISVs, GSIs, and alliances, including SAP, Aruba, Salesforce, Deloitte, Tata, Accenture, and Microsoft
  • Proficient in Salesforce, Marketo, Google Analytics, and MS Office Suite

Director, Global Partner Marketing

Overland-Tandberg
01.2014 - 01.2015
  • Achieved 20% MQL at the top of the funnel and led proactive team development
  • Successfully developed and executed strategic GTM plans, establishing B2C/B nurture marketing and managing key marketing operations, including product readiness, demand generation, and sales enablement
  • I led the redesign and management of the global partner program and website infrastructure, optimizing analytics and program effectiveness
  • Beating timeline goals, I directed a global integration team on a new organizational application
  • I also drove brand and partner awareness through Partner GTM strategies with distributors, DMRs
  • Proficient in Salesforce and MS Office

Director, Channel Business Development

Netchannels
01.2009 - 01.2014
  • Achieved 15% year-over-year net new growth through effective B2C/B marketing, sales, and program management
  • As a Team Director, I led employee development initiatives, fostering a culture of growth and performance

Director, Global Partner Marketing

Seagate
01.2004 - 01.2009
  • Drove 65% market growth by creating and executing a cloud services GTM strategy, alongside the development, management, and operations of a global partner program
  • I led a global team through seamless program integration and commissioned research to inform program creation
  • Additionally, I oversaw operational management to ensure program effectiveness and spearheaded Emerging Marketing GTM initiatives across Brazil, Russia, India, China, and the Middle East
  • Proficient in Salesforce and Pardot
  • I also focused on team management and development to drive performance

Education

Associate of Arts - Business Administration

West Valley College
Saratoga, Ca

Skills

  • Customer relationship building
  • Marketing
  • Performance analysis
  • Knowledgeable in MS Office, Seismic, HubSpot, Salesforce, Jira, Shar3epoint, Asana, 6sense

Certification

HubSpot

Autism Spectrum Disorder Certificate


Languages

English
Native or Bilingual

Timeline

Global Partner Marketing

Loqate, Inc.
04.2021 - Current

Sr. Manager, Global Channel Strategies & Programs

Riverbed Technologies
02.2020 - 02.2021

Sr. Manager, Partner Marketing and Operations, AWS

VMware
01.2017 - 01.2020

Sr Global Alliance Marketing Manager

Dell Technologies
01.2015 - 12.2016

Director, Global Partner Marketing

Overland-Tandberg
01.2014 - 01.2015

Director, Channel Business Development

Netchannels
01.2009 - 01.2014

Director, Global Partner Marketing

Seagate
01.2004 - 01.2009

Associate of Arts - Business Administration

West Valley College

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