Summary
Overview
Work History
Education
Skills
Timeline
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Shane Findlay

Toronto

Summary

Results driven leader adept at guiding high performing teams and implementing strategic initiatives with extensive experience in Market Research and Transformation within the Financial Services Sector. Proven track record of leading cross-functional teams to integrate data-driven insights in business strategies, driving growth and enhancing customer experiences. Expertise in both quantitative and qualitative research methodologies, strategic planning and fostering collaborative relationships across organizational levels.

Overview

14
14
years of professional experience

Work History

Senior Director - Research & Strategy

RBC Royal Bank
03.2022 - Current
  • Led a Research & Analytics team to inform Product Development, Client Experience, Strategy, Marketing, Design and go to market strategies
  • Developed comprehensive Research Roadmaps using primary, secondary and data to align to Enterprise Objectives and Business challenges
  • Developed strong relationships with stakeholders and key industry partners, fostering collaboration and proactively identifying emerging trends, opportunities, and challenges to the business
  • Facilitated cross-functional collaboration for improved decision-making processes within the organization.
  • Established a culture of continuous improvement by fostering open communication channels and empowering employees to voice their ideas.
  • Cultivated a positive work environment that fostered employee engagement, increased retention rates, and boosted overall team morale.
  • Enhanced Research and analytical output thru developing new tools, metrics, multi-method approaches, attitudinal and behavioural segmentation and business frameworks
  • Managed budgets effectively to ensure optimal use of resources while maintaining financial stability.


Director - Design Research

RBC Royal Bank
06.2017 - 03.2022
  • Initiated and managed Client Insight programs, driving data-driven decision making at the Enterprise
  • Managed large-scale projects and introduced new systems, tools, and processes to achieve challenging objectives.
  • Provided Strategic recommendations to executive leadership by reducing complex data into strategic recommendations supporting both long term and short term initiatives
  • Cultivated a positive work environment that fostered employee engagement, increased retention rates, and boosted overall team morale.
  • Reduced costs, optimized resource allocation, and improved efficiency in managing projects.


Senior Manager - Client Knowledge and Insight

RBC Royal Bank
02.2012 - 06.2017
  • Supported strategic initiatives across LOBs to ensure client insights influence direction and decision making
  • Utilized market data, customer research and analytics to provide insight into business challenges
  • Worked effectively within cross-functional teams to achieve project milestones and deliver high-quality results.
  • Designed and implemented research studies for Digital channels, Home Equity Finance, Auto Finance and Direct Investing
  • Collaborated closely with peers from other departments to drive organizational success jointly as one cohesive unit.

Senior Consultant

Empathica
01.2011 - 01.2012
  • Managed Tier 1 Fortune 500 client CEM programs, fostering business relationships and creative customer solution programs
  • Supported business development efforts, building new tools and partnerships to drive growth
  • Negotiated contracts with prospective and existing clients, exceeding acquisition and farming targets
  • Mentored junior consultants, helping them enhance their skills and contribute more effectively to projects.

Education

Bachelor of Science - Geography

Queen's University
Kingston

Master of Science - International Business

University of Strathclyde
Glasgow, UK

Design Thinking

MIT
Boston

Skills

  • Collaborative leadership
  • Customer centric Strategist
  • Key performance indicators
  • Market Research & Analytics
  • Team building and motivation
  • Strategic planning
  • Outcome-driven goal setting
  • Budget control
  • Market analysis
  • Business strategy

Timeline

Senior Director - Research & Strategy

RBC Royal Bank
03.2022 - Current

Director - Design Research

RBC Royal Bank
06.2017 - 03.2022

Senior Manager - Client Knowledge and Insight

RBC Royal Bank
02.2012 - 06.2017

Senior Consultant

Empathica
01.2011 - 01.2012

Bachelor of Science - Geography

Queen's University

Master of Science - International Business

University of Strathclyde

Design Thinking

MIT
Shane Findlay