Shaktida Pachori

Leading design for BitGo’s institutional finance products and internal admin tools. I design secure, intuitive workflows for crypto lending, borrowing, and high-volume fiat/crypto transactions. Key contributions include:

• Streamlining admin portal UX for transaction approvals and compliance.
• Creating scalable, user-centered solutions for institutional financial services.
• Driving alignment through design systems and cross-functional collaboration.

Redesigned internal tools like Amazon Anytime Pay and Amazon Workplace to enhance financial flexibility and in-office planning.

• Improved UX for Anytime Pay, enabling employees to access earned wages instantly, with a clearer, faster flow.
• Launched features in the workplace, like space booking and landing page overhaul.
• Led user research and testing across Amazon’s global workforce.

Led UX strategy and redesigns to improve usability, drive conversions, and scale self-serve capabilities.

• Designed an ML-powered sentiment insights dashboard for CPG brands like L’Oréal and Unilever.
• Achieved an NPS of 80 by revamping brand and consumer portals to increase sample claim rates to 100% and reduce drop-offs.
• Established UX processes and feedback loops across teams.

Led a $1M UX/UI redesign for Maropost’s SaaS marketing platform, boosting adoption by 75%.

• Defined Ideal Customer Profile and conducted user research to guide product design.
• Collaborated cross-functionally to deliver responsive, user-centered solutions.
• Created prototypes and conducted remote testing to validate key design decisions.

Led UX for Infinia Retail, Warehouse, and Restaurant apps across mobile, tablet, and desktop as part of a $500K initiative.

• Defined personas, user journeys, and pain points to inform design.
• Delivered low- and high-fidelity designs and key product decisions.

Designed user-centric solutions for banking, insurance, and healthcare products.

• Conducted user research, interviews, and surveys to uncover pain points.
• Created wireframes, user journeys, and prototypes using Sketch and Axure.
• Led usability testing and design reviews with stakeholders.