Seun Kayode
Richmond Hill
Summary
Dynamic and results-oriented marketing professional with extensive experience in digital marketing, brand management, and customer engagement. Proven track record of driving user acquisition, enhancing brand awareness, and optimizing marketing strategies to achieve business objectives
Customer-focused professional with proven track record in managing and improving customer experiences. Skillfully led teams to achieve high levels of customer satisfaction and loyalty. Known for effective collaboration and adaptability in dynamic environments. Proficient in resolving complex issues and implementing strategic improvements.
Overview
8
8
years of professional experience
1
1
Certification
Work History
Customer Experience Manager
Reisty App
11.2023 - Current
- Oversaw social media strategy and execution, increasing social media followers by 60% and engagement by 40%
- Developed and executed integrated marketing strategies, resulting in a 45% increase in user acquisition within the first year
- Led a cross-functional team of 10 to create and implement content marketing campaigns, resulting in a 50% increase in organic traffic and 30% increase in app downloads
- Managed a $1 million marketing budget, optimizing spend across digital, social, and traditional media channels, achieving a 35% reduction in customer acquisition cost (CAC)
Marketing and Communications Manager
Agribase Consult
01.2021 - 11.2023
- Created comprehensive content calendars to streamline workflows across multiple platforms.
- Collaborated with cross-functional teams to launch product promotions, boosting sales and market share.
- Coordinated trade show participation to enhance visibility and generate valuable industry leads.
- Crafted targeted messaging for diverse audiences to ensure consistent brand voice across channels.
- Executed strategic marketing campaigns to significantly increase brand awareness.
- Led a team of marketing professionals, promoting best practices and fostering continuous improvement.
Vice President Marketing and Communications
AIESEC
01.2020 - 12.2021
- Regularly researched trends in UI/UX design and SEO, continuously improving the entity’s website
- Wrote impactful blog articles about the entity’s projects, resulting in a 100% referral rate for exchange participants
- Improved and updated AIESEC Abeokuta’s website and landing pages, leading to a 95% improvement in SEO ranking
- Conducted market research covering segments, competitive analysis, and pricing leading to the highest performer award for the year
Team Lead Marketing and Communications
AIESEC
01.2019 - 12.2019
- Ensured consistent messages tailored to customer needs, resulting in a 60% increase in web traffic
- Oversaw the 100% completion of the customer flow for the 15 Exchange participants, creating life-long connections
- Managed email campaigns, leading to a 45% increase in leads generated via email in the first quarter
- Tracked online behaviors of prospective leads, increasing sign-up requests by 40% in the first three quarters
Social Media Manager
AIESEC
01.2017 - 12.2018
- Researched graphic design trends, leading to the intake of international interns from Georgia and Sweden
- Interacted with followers, answering questions and giving directions, leading to 200% increase in inductees
- Promoted Global Money Week 2017 with flash mobs, written content, and designs, resulting in a 75% increase in attendance
- Synergized with the design team to create relatable social media content, leading to a 70% increase in the local committee AIESEC database
Education
Master of Markrting Management - Marketing Management
Humber College
01.2025
Bachelor of Science - Agriculture
Federal University of Agriculture
Skills
- Soft: Analytical, Attention to Detail, Critical Thinking, Teamwork, Organizational, Problem-solving, Verbal & Written Communication
- Technical: HTML, CSS, JavaScript, Python, R, SQL, Tableau, WordPress, Adobe (Photoshop, Illustrator, Canva, Premiere Pro, InDesign)
- Data analytics
- Customer acquisition strategies
- CRM software expertise
Certification
- TCP2 Certification | LinkedIn Learning Mar 2024 – Apr 2024
- UN Global Compact: Advancing Decent Work in Business | LinkedIn Learning Feb 2024 – Mar 2024
- Giving your Elevator Pitch | LinkedIn Learning Feb 2024 – Mar 2024
- Introduction to Graphic Design Concepts | LinkedIn Learning Jan 2024 – Feb 2024
- Introduction to Graphic Design | LinkedIn Learning Nov 2023 – Dec 2023
- Premiere Pro for Social Media Content | LinkedIn Learn Nov 2023 – Dec 2023
Timeline
Customer Experience Manager
Reisty App
11.2023 - Current
Marketing and Communications Manager
Agribase Consult
01.2021 - 11.2023
Vice President Marketing and Communications
AIESEC
01.2020 - 12.2021
Team Lead Marketing and Communications
AIESEC
01.2019 - 12.2019
Social Media Manager
AIESEC
01.2017 - 12.2018
Master of Markrting Management - Marketing Management
Humber College
Bachelor of Science - Agriculture
Federal University of Agriculture
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