Summary

Overview

Work History

Education

Skills

Websites

Timeline

Seth Findley

Senior Partner Manager

San Diego

Summary

Senior operations and partner leader with 10+ years of experience owning business development and strategic leadership across domestic and global markets. Successfully led initiatives that resulted in significant revenue growth and enhanced client relationships. Demonstrated expertise in financial planning and operational efficiency.

Overview

years of professional experience

Work History

Partner Manager / Program Manager

05.2023 - 11.2025

Owned and operated multi-state domestic and global partner portfolios with a $25M+ annualized revenue run-rate
Consistently met sales targets and scaled high-growth markets (including a top-5 U.S. market) during strategic partner transitions
Managed portfolio of 70+ distinct product SKUs across 13 markets (7 U.S. states, 6+ international regions), delivering 50+ commercial product launches end-to-end
Owned full launch execution with licensed partners, overseeing compliance, packaging, production, and scaled market rollout
Drove international expansion through supply chain coordination and partner enablement, optimizing post-launch performance via POS data to refine inventory, pacing, and commercial strategy
Managed revenue performance and growth across 13 active markets (U.S., Canada, UK, APAC), balancing expansion, compliance, and execution to generate multi-million-dollar streams
Led regulatory coordination with domestic and global agencies, ensuring compliant production, distribution, and retail across highly regulated environments
Navigated partner and market transitions in volatile landscapes, maintaining commercial continuity, preserving brand presence, and positioning portfolios for renewed growth

District Manager / Cookies Corner Program Manager

02.2022 - 05.2023

Directed multi-unit operations for 4 high-performing Cookies and Lemonade stores, managing a regional portfolio producing $30M-$40M in annual revenue
Acted as data-driven leader, defining KPIs, dashboards, and scorecards to translate performance data into actionable operational improvements
Improved conversion, upsell, and customer experience through standardized training, sales scripts, VM execution, and queue optimization
Led store opening and operation plans for new locations and remodels, delivering financial targets and consistent brand execution
Supported 34+ new store openings across 18 states and 40+ Cookies Corners across 12 states as District Manager and Program Manager
Built and scaled training programs, succession plans, and performance management systems to support growth and retention

Assistant General Buyer

09.2020 - 02.2022

Analyzed retail KPIs to assess effectiveness, scalability, and profitability of store programs and assortments
Created and maintained retail SOPs, vendor standards, and communications supporting 20+ new store openings in under two years
Curated new-store menus and assortments, leveraging vendor relationships to secure competitive pricing and constrained-market access
Partnered cross-functionally to reduce friction across supply chain, retail operations, and customer experience
Developed pricing, promotional, and assortment strategies aligned to revenue targets and local market conditions
Negotiated vendor contracts and promotional terms, improving promotional ROI and sell-through

Inventory Manager

06.2020 - 09.2020

Managed inventory intake and compliance for the opening of the first Cookies location in La Mesa, CA
Served as METRC subject-matter expert, overseeing tagging, reconciliation, manifests, and compliance reporting
Built inventory controls, cycle counts, and discrepancy resolution processes to improve accuracy and audit readiness
Managed vendor intake, purchasing, and inventory teams (15 staff), driving efficiency and compliance

Purchasing Manager

Golden State Greens

01.2016 - 06.2020

Owned purchasing, vendor management, inventory, and POS operations across storefront delivery channels
Eliminated a $1M inherited operating deficit within the first year through vendor renegotiations, staffing optimization, and disciplined cost controls
Managed budgeting, reporting, and cash-flow controls while maintaining accurate POS and inventory records