SERENA NGO
New Westminster,BC
Summary
Creative and detail-oriented communicator with a strong interest in visual storytelling, digital strategy, and community engagement. Experienced in running campaigns, creating content, managing social media, and writing newsletters. Skilled at using digital tools to support mission-driven organizations and connect with diverse audiences.
Overview
2
2
years of professional experience
Work History
Communication Assistant
Canadian Mental Health Association
04.2024 - 09.2024
- Designed visually appealing promotional materials using graphic design software that resulted in increased audience interest.
- Created social media content across multiple platforms according to content calendars and promotion schedules.
- Wrote and managed 3 targeted newsletter segments using Mailchimp.
- Updated website pages using WordPress.
- Monitored website analytics to identify areas for improvement in user experience or content strategy using Google Analytics and social media dashboards.
- Helped with managing internal communications.
Copy Editor
SFU Learning Online Community
09.2023 - 12.2023
- Assisted in the development of editorial calendars, ensuring timely publication of materials.
- Reviewed and edited students' content including blogs, short stories, and vlogs using Wordpress and CapCut.
- Enhanced writer skills by providing constructive feedback on submitted drafts.
Marketing Associate
VentureLabs
09.2022 - 09.2023
- Created and shared content using Hootsuite and Buffer; updated website on WordPress.
- Wrote and sent newsletters and updates to 3,500+ subscribers through Campaigner.
- Supported the design process of various promotional materials including brochures, flyers, banners, and advertisements using Canva and Adobe Creative Suite.
- Wrote blog posts for clients and partners on WordPress.
- Tracked audience engagement using Google Analytics and social media insights to generate monthly reports.
Education
Bachelor of Arts - Communications
Simon Fraser University
Burnaby, BC06-2025
Skills
Marketing & Communication Tools: Mailchimp, Hootsuite, Buffer, Campaigner, Eventbrite, & BigMarker
Design & Content Creation: Adobe Creative Suite, Canva, & Figma
Web & CMS: WordPress & Wix
Analytics & Reporting: Google Analytics & Social Media Insights
Project Management Tools: Asana & Trello
Social Media Platforms: Instagram, Facebook, X (Twitter), LinkedIn, TikTok
Writing & Editing: Copywriting, proofreading, blog writing, academic editing
Media & Content Support: Media outreach, internal communication, video editing, blog publishing
Timeline
Communication Assistant
Canadian Mental Health Association
04.2024 - 09.2024
Copy Editor
SFU Learning Online Community
09.2023 - 12.2023
Marketing Associate
VentureLabs
09.2022 - 09.2023
Bachelor of Arts - Communications
Simon Fraser University
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