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Summary
Overview
Skills
Work History
Work Availability
Education
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Hi, I’m

Charlie Rogers

Kitchener,ON
Charlie Rogers

Summary

Knowledgeable Social Media Manager experienced in executing strategies across multiple social platforms. Demonstrated team management and collaboration skills. Flexes easily with new information and platform changes to consistently exceed targets for engagement, impressions and follower growth. Adept community manager and content creator with 12 years of experience.

Overview

8

Years as a Social Media Manager

12

Years as a Content Creator

Skills

  • Social Media Management
  • Community Management
  • Team Management
  • Content Strategy
  • Analytics and Reporting
  • Strategic Planning
  • Content Creation
  • Trend Monitoring

Work History

Vidyard

Social Media Manager
12.2019 - 12.2023

Job overview

  • Increased follower growth 5x by developing and implementing effective social media strategies.
  • Increased organic web traffic by 200% through engaging content, compelling CTA's, and an affective employee amplification program.
  • Affectively managed a team of creators, implementing streamlined processes and effective communication strategies.
  • Analyzed performance metrics to identify areas for improvement and optimize social media campaigns.
  • Collaborated with cross-functional teams on integrated marketing initiatives, resulting in increased online presence.
  • Monitored social media trends and emerging platforms, adopting new strategies to stay ahead of the competition.
  • Coordinated influencer partnerships, leveraging their reach to expand brand visibility.
  • Created comprehensive reports on social media performance, presenting data-driven insights to stakeholders.

Vidyard

Social Media Specialist
11.2018 - 12.2019

Job overview

  • Managed social media accounts, ensuring timely responses to comments, messages, and reviews for enhanced customer service.
  • Implemented employee advocacy program to encourage staff members to share company news on personal social networks for increased organic reach.
  • Produced visually appealing graphics and videos using design tools such as Canva or Adobe Creative Suite to enhance social media presence.
  • Created compelling video content for Instagram Stories and IGTV that showcased product features or highlighted company culture initiatives.

Concourse Media

Digital Content Creator
03.2016 - 10.2018

Job overview

  • Enhanced brand visibility by creating engaging digital content across various platforms.
  • Created compelling images, videos, and podcasts for social media, and website, resulting in higher engagement rates.
  • Analyzed performance metrics of digital content, identifying areas for improvement and adjusting strategies accordingly.
  • Produced high-quality video content that effectively communicated brand messaging and increased viewership.
  • Streamlined content creation process by implementing efficient tools and project management techniques.
Availability
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Education

Wilfrid Laurier University
Waterloo, ON

COURSES from Sociology, Psychology, Communications, Computers
2008

Conestoga College
Kitchener, ON

COURSES from Business, Marketing
2007

Resurrection Catholic Secondary School
Kitchener, ON

HIGH SCHOOL DIPLOMA
2000

Portfolio

Instagram Success:

https://www.instagram.com/reel/CWDsuJAgxvN/?utm_source=ig_web_copy_link - 224k Views

Charlie Rogers