Sebastian Lotta

• Developed creative concepts and strategies for integrated campaigns across multiple channels.
• Reviewed project briefs from clients to determine objectives and requirements for each project.
• Lead a team of designers, copywriters, photographers, illustrators, videographers, and other creatives.
• Presented creative proposals at executive meetings for approval or revisions.

Brands: Lenovo, Corona Beer, Mikes Hard Seltzer, Bold, Tul, Barbarian, Guaraná, San Mateo Water, Mil Demonios Aguardiente.

• Developed concepts and copy for integrated campaigns that included print, digital, social media, radio, TV, and out-of-home advertising.
• Managed multiple projects from concept to completion within tight deadlines while maintaining high quality standards.
• Formulated fresh approaches to complex problems by leveraging customer insights.

Brands: Corona Tropical, Corona Beer, Budweiser, Lenovo, Becks, Burger King Colombia.

• Edited existing copy to ensure accuracy of grammar, punctuation and spelling.
• Developed headlines and taglines that resonated with target audiences.
• Brainstormed ideas for new ad campaigns in collaboration with marketing team members.
• Created new ideas, products and story boards for new marketing campaigns.

Brands: Club Premium Ecuador, Burger King Colombia, Corona Beer

• Created marketing materials, including brochures and presentations, to showcase products and services.
• Organized trade shows and events to promote company products or services in the marketplace.
• Cultivated relationships with key decision makers through regular client visits and follow-up calls.

Brands: Dell, Asics