Sean M. Craig
Edmonton,Canada
Summary
Focused on health following a Hodgkin's lymphoma diagnosis, took a year off in January 2024. Stayed engaged in the industry by staying updated on the latest SEO trends and managing various side projects. Now fully cleared and back to normal health, bringing over 8 years of experience in SEO, PPC, content creation, and automation. Expertise lies in thriving in fast-paced environments, utilizing copywriting and email marketing skills to enhance client engagement and drive ROI across diverse industries—Self-taught in artificial intelligence, including Python programming, to enhance SEO capabilities. Actively participates in online discussions to deepen knowledge and skills. Excellent team player who thrives in collaboration and eagerly looks forward to new challenges that allow for growth and effective contribution.
Overview
9
9
years of professional experience
Work History
SEO & PPC Manager
ELITE DIGITAL MARKETING
12.2022 - 01.2024
- Created content and managed websites for clients
- Optimized and built small business websites
- Developed content strategies using artificial intelligence
- Managed SEO, PPC, automation processes, and reporting efforts
SEO & PPC Manager
SMILES DENTAL GROUP
01.2021 - 01.2022
- Handcrafted content tailored to the target audience
- Managed SEO, local SEO, and reporting efforts
- Used artificial intelligence, including ChatGPT, for enhanced content creation
- Developed and optimized PPC campaigns
Digital Marketing Specialist
ZAG CREATIVE
01.2018 - 12.2018
- Focused on eCommerce strategies and email marketing
- Created optimized content and automated reporting
Digital Marketing Specialist
TOP DRAW
01.2017 - 12.2017
- Conducted email marketing and content creation
- Implemented automation and reporting systems
- Managed PPC and SEO efforts
Digital Marketing Specialist
CASCHO FINANCIAL
01.2015 - 01.2017
- Developed and executed email marketing campaigns
- Created engaging content for various platforms
- Automated marketing processes and reporting
- Managed PPC campaigns and optimized SEO strategies
Education
Diploma - Marketing
Northern Alberta Institute of Technology
Edmonton, AB01-2015
Skills
- Ad copywriting
- Google Ads Expertise
- Keyword Research
- Project Management
- SEO Strategies
- On-page SEO
- Off-page SEO
- Website Management
- Email Marketing
- Artificial Intelligence
Timeline
SEO & PPC Manager
ELITE DIGITAL MARKETING
12.2022 - 01.2024
SEO & PPC Manager
SMILES DENTAL GROUP
01.2021 - 01.2022
Digital Marketing Specialist
ZAG CREATIVE
01.2018 - 12.2018
Digital Marketing Specialist
TOP DRAW
01.2017 - 12.2017
Digital Marketing Specialist
CASCHO FINANCIAL
01.2015 - 01.2017
Diploma - Marketing
Northern Alberta Institute of Technology
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