Summary
Overview
Work History
Education
Skills
Timeline
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Scott Dickens

Vancouver

Summary

Dynamic Director of Business Development with over 8 years of experience driving revenue and expanding market reach. Proven track record of increasing sales by 495% and managing partnerships that generated a 346% sales boost. Instrumental in positioning brands within competitive retail networks and developing innovative strategies for growth. Expertise in leading teams and cultivating key relationships, uniquely positioned to add significant value in developing strategic initiatives for a growing organization.

Overview

23
23
years of professional experience

Work History

Director of Global Sales Channels & Partnerships

FORM Athletica, Inc.
01.2025 - Current
  • Directly responsible for expanding FORM's global reach though signing of new distributors EMEA, APAC, EU, and LATAM that has resulted in 50% growth YTD in 2025
  • Developed a high-performing North American sales team by providing mentorship, guidance, and opportunities for professional growth, resulting in over 100 new retailers in North America in 16 months

Director of Business Development

FORM Athletica, Inc.
09.2022 - 12.2024
  • Developed customized solutions tailored specifically to individual client needs, leading to an FORM opening over 70 retailers in 2024
  • Increased client base by developing and implementing effective business development strategies, resulting in a 495% increase in revenue and total sales
  • Oversaw APAC and LATAM distributors, onboarding more than 10 new distributors in 2024, resulting in a 346% increase in sales
  • Directed the management of commercial and activation aspects of strategic partnerships

Director of Product Content & Experience

FORM Athletica, Inc.
03.2021 - 08.2022


  • Developed and formulated FORM's Subscription Content Strategy which resulted in FORM launching is first and most widely used subscription feature
  • Led the pricing strategy for the new subscription service resulting in new recurring revenue for the business and over 25,000 active subscribers YTD
  • Managed product and app education initiatives for FORM, which lead to lower churn rates

Director of Strategic Partnerships & Growth

FORM Athletica, Inc.
05.2019 - 03.2021
  • Developed and executed strategic partnerships driving growth for FORM at launch through increased sales and brand awareness
  • Identified and established key partnerships to promote growth for FORM via USA Triathlon, The Professional Triathlon Organization, and Supertri


Regional Manager, Business Development

RBC InvestEase & RBC Direct Investing
03.2015 - 05.2019
  • Integrated technology-focused investing solutions across diverse business lines with the company to successfully increase overall penetration rates by 25%
  • Enhanced sales and client acquisition by 35% in 2018 and by 11% in 2017

Founder & Owner of Personal Coaching & Elite Swimming Clinics

Self-Employed
09.2012 - 05.2019
  • Directed all business components related to operating swim clinics, which successfully let to selling to over 40 different swim teams

Specialty Portfolio Manager

Labatt Breweries of Canada
01.2014 - 03.2015
  • Exceeded B2B sales goals by 5% and increased market share
  • Executed multiple events leveraging Labatt brands to enhance brand presence
  • Converted over 10 competitive accounts to Labatt, strengthening market position

RBC Olympian

Royal Bank of Canada
09.2010 - 09.2013


  • Implemented a motivational speaking program to inspire athletes and employees while executing over 150+ public speaking engagements internally and externally to improve workflows and processes amongst teams

Carded National Team Athlete

Swimming Canada
09.2002 - 09.2013
  • 2-time Olympian - Athens 2004 and London 2012
  • Recipient of the Queen Jubilee Medal
  • Achieved 16-time National Champion status and held multiple Canadian Records

Education

MBA, Master of Business Administration -

Simon Fraser University
08.2020

Personal Financial Planning (PFP) - undefined

Canadian Securities Institute
07.2018

Bachelor of Arts - Economics & International Studies

University of British Columbia
04.2010

Skills

  • Business-to-business partnerships
  • Sales management
  • Market growth strategies
  • Strategic business development
  • Strategic partnership management
  • Strategic content development
  • Market research analysis
  • Effective public speaking
  • Comprehensive marketing strategy
  • Performance coaching
  • Effective communication
  • Team leadership
  • Collaborative relationship development
  • Strategic vision
  • Results-driven
  • Problem-solving
  • Team management
  • Public Speaking
  • Resourceful
  • Time Management
  • Self-motivated professional
  • Hard Working

Timeline

Director of Global Sales Channels & Partnerships

FORM Athletica, Inc.
01.2025 - Current

Director of Business Development

FORM Athletica, Inc.
09.2022 - 12.2024

Director of Product Content & Experience

FORM Athletica, Inc.
03.2021 - 08.2022

Director of Strategic Partnerships & Growth

FORM Athletica, Inc.
05.2019 - 03.2021

Regional Manager, Business Development

RBC InvestEase & RBC Direct Investing
03.2015 - 05.2019

Specialty Portfolio Manager

Labatt Breweries of Canada
01.2014 - 03.2015

Founder & Owner of Personal Coaching & Elite Swimming Clinics

Self-Employed
09.2012 - 05.2019

RBC Olympian

Royal Bank of Canada
09.2010 - 09.2013

Carded National Team Athlete

Swimming Canada
09.2002 - 09.2013

Personal Financial Planning (PFP) - undefined

Canadian Securities Institute

Bachelor of Arts - Economics & International Studies

University of British Columbia

MBA, Master of Business Administration -

Simon Fraser University

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